Federal Marketing Manager

Invicti Security, a global leader in web application security, is looking for a Federal Marketing Manager to join our rapidly growing team. 

As a Federal Marketing Manager with Invicti, you’ll continuously develop and support marketing activities aimed at driving revenue for Invicti’s current/prospective federal customer base. In order to remain successful in this role, you’ll carry an ability to manage complex projects and utilize your creative thinking and strong data analysis skills to drive results.

If you’re a seasoned marketing professional with a proven ability to interpret complex technologies and extract compelling value propositions for a wide range of audiences...we want you to apply!

What You’ll Be Doing:

• Generating federal and government leads though account-based marketing initiatives and lead generation activities
• Collaborating with the federal sales team to maintain a target account list
• Tracking target accounts through the buying funnel and creating messaging for each stage
• Interfacing with Invicti’s customers directly at trade shows and via email correspondence
• Spearheading creative messaging within web content, webinars, and presentation materials specific to the government vertical 
• Spearheading the identification of federal events and managing sponsorships related to such events
• Creating and promoting webinars and content materials specific to a federal audience
• Campaign tracking and reporting

What You'll Need:

• 4-5+ years of B2B marketing experience within a security or IT related industry
• Marketing to a federal/government based audience preferred
• Proven track record of reporting full-cycle marketing performance metrics using a CRM such as Salesforce 
• Best in class verbal and written communication
• Hands-on experience with marketing automation tools such as Demandbase, Outreach, and Pardot 
• In-depth knowledge of B2B marketing methods and best practices specific to demand generation
• Excellent copywriting and editing skills
• Demonstrated expertise designing, executing, and measuring long-term and account-specific campaigns
• Proven ability to copy edit and create compelling content
• Extensive understanding of marketing channels

Why Invicti?

• Invicti has been identified as one of the Top Workplaces of 2020 by the Austin American-Statesman!
• Work-life integration is deeply important to us - we have frequent office events and team outings!
• Open PTO - no bartering for days off you don’t technically have
• Office environment that cultivates creativity through an open and collaborative workspace
• 100% employer paid Health
• Casual dress all-day, everyday
• Kitchen stocked daily with tasty snacks, fruit, and drinks
• Culture that emphasizes personal and professional growth
• Invicti is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees