Lead, Paid Media Manager at WP Engine

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It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
Since launching in 2010, WP Engine has become the world's leading WordPress Digital Experience Platform (DXP), now with over 100,000 customers in 140 countries. We're proud of the technology and service we offer our customers that move their businesses forward faster. At WP Engine, we strive to do the best work of our careers, and feel empowered to do what is right for our customers. We love investing in employee success and uncovering opportunities for you, the best, to get better. 99 percent of employees believe you're made to feel welcome at WP Engine. Be you. Be here.
WP Engine has an opportunity for a Senior, Paid Media Manager to join our growing Digital Performance Marketing team. We're looking for a professional with experience managing a large channel portfolio -- including SEM, Social, Display, Programmatic, CTV -- and using it to grow awareness, conversions and revenue.
What's cool about this job.
Paid media is playing a crucial role in our company growth and paid search is a key component of our strategy. This is an opportunity to make a significant impact on the business, own a huge budget, and have visibility/accountability that is uncommon at this level. The ideal candidate will be passionate about building a global brand for an industry leader. Collaborating across internal departments, global geographic regions, and agencies, you will demonstrate the impact Search/Social/Display Marketing can have on our business.
The day to day.
  • Working alongside our business unit and agency partners to develop and optimize go-to-market campaigns. Building and evaluating multi-channel campaigns daily.
  • Managing a large global budget.
  • Conducting keyword and audience research, including competitive analysis.
  • Combing through our paid search, social and display accounts for opportunities to optimize and grow.
  • Developing and implementing regular testing to uncover new ways to increase our impact.
  • Collecting, analyzing, and presenting performance data to the team and leadership.
  • Working with the creative and web teams to bring new campaigns to life, and optimizing the entire buyer journey.
  • Writing and editing engaging ad copy.
  • Keeping up with the latest industry trends.

Your skills and expertise.
  • 5+ years of experience designing, building, and optimizing paid media campaigns at scale with demonstrable impact on business growth.
  • Mastery of AdWords, Facebook, LinkedIn and Google Analytics is a requirement.
  • Management of large budgets.
  • Strong analytical, organizational, and time management skills.
  • A data-driven approach to decision making.
  • Excellent attention to detail.
  • Experience managing paid search campaigns for a B2B company a plus.
  • Google Analytics/AdWords/Bing certifications a plus.

The perks and benefits:
  • Compensation (We offer market competitive salaries)
  • Health Benefits (100% Paid Employee Medical, Dental, and Vision)
  • 401(k) (Make the most of retirement)
  • Life and Disability Insurance (100% Paid Life, STD, LTD and AD&D)
  • Generous Vacation Time (Who doesn't like time off)
  • Gym membership discount

At WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law.
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • PythonLanguages
    • RubyLanguages
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • HubSpotCRM
    • SalesforceCRM
    • Constant ContactEmail
    • SendGridEmail
    • MarketoLead Gen

Location

WP Engine is on the corner of 5th and Lavaca, blocks away from the Colorado River and Congress Avenue.

What are WP Engine Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Open door policy
Open office floor plan
Diversity
Documented equal pay policy
Unconscious bias training
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Pet Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Generous PTO
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Professional Development Benefits
Job Training & Conferences
Diversity Program

Additional Perks + Benefits

100% Employee Paid Medical, Dental, and Vision. Lunch provided Monday - Thursday. Equity - Every employee is an owner in the company. Paid downtown parking.

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