Paid Marketing Manager

| Austin
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Who you are:

Your competition should run for cover and fear the three-headed marketing monster you’ve become. You’ve independently slayed the marketing dragons of  Search, Display and Video advertising - you even become giddy when analyzing the data that forecasts how they’ll attack next.

With Google Ads as your sword, strategy as your shield, and veteran knowledge of ads/analytics systems, you’re always ready to fight the good fight of paid campaigns.

What you’ll be doing:

  • Collaborate with the demand creation team on objectives for the paid marketing program, serving as paid marketing subject matter expert and advisor
  • Build, manage, and optimize our paid campaigns across platforms like Google and Bing
  • Develop and optimize a building methodology that drives efficient performance and allows for budget flexibility
  • Launch, execute and consistently improve upon performance via testing
  • Collaborate with the content team to develop product effective ad copy
  • Strategize with the marketing team on A/B testing initiatives for landing pages
  • Serve as the subject matter expert and voice for all paid marketing initiatives
  • Track performance on not just top of funnel metrics but how conversions are performing in offline data and optimizing on the value of the conversion

What You'll Need:

  • 4-5 years of experience in paid search marketing
  • Expert knowledge of Google Ads, Bing Ads, YouTube, Linkedin and Display
  • Deeply analytical and data-driven, with a bias for action
  • Passion for collaboration and ability to understand the role of paid marketing in the broader B2B marketing context
  • Ability to manage multiple projects with intertwining deadlines
  • Expertise in synthesising large data sets into a cohesive, often visual story via Excel, Tableau, or other data visualization tools
  • SaaS marketing experience a plus

Why Invicti?

  • Work life integration is deeply important to us – we have frequent office events and team outings
  • Open PTO - no bartering for days off you don’t technically have
  • Office environment that cultivates creativity through an open and collaborative workspace
  • 100% employer paid Health
  • Casual dress all-day, everyday
  • Kitchen stocked daily with tasty snacks, fruit and drinks
  • Culture that emphasizes personal and professional growth

Invicti is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • JavascriptLanguages
    • SqlLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • ModemizrLibraries
    • Twitter BootstrapLibraries
    • DevExpress ChartsLibraries
    • ASP.NETFrameworks
    • vue.jsFrameworks
    • Knockout JSFrameworks
    • Microsoft SQL ServerDatabases
    • SQLiteDatabases
    • Google AnalyticsAnalytics
    • AxureDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • WordpressCMS
    • HubSpotCRM
    • SalesforceCRM
    • MailChimpEmail
    • MailgunEmail
    • MarketoLead Gen

Location

We are housed in the revitalized St. Elmo warehouse district next to plenty of local breweries/wineries/distilleries, food trucks, and restaurants!

An Insider's view of Invicti Security

What’s the vibe like in the office?

The team is great!!! We work hard to bring the world's best DAST products to the world's biggest companies. It's a great atmosphere where we aren't just co-workers, we're friends too. Be ready for snowball fights, ping pong tournaments, and happy hours. We love it!

These Guys

Account Executives

What's the biggest problem your team is solving?

The biggest opportunity my team has is to adopt an account-based marketing perspective. Historically, our product excellence has allowed us to effectively capture the existing market demand. However, to continue to grow, we must proactively create demand by reaching the right buyers with a tailored message for each stage in the buying journey.

Ann

Director of Marketing

What makes someone successful on your team?

Successful team members are builders and self starters! They enjoy collaboration and look for ways to make positive impacts to our team and across the organization. We work together and rally around each other to ensure we all succeed! We are a true team, so any successful team member needs to be a true team player!

Bebe

Manager of Customer Success

How do you empower your team to be more creative?

I’m lucky to have an eclectic team with individualized perspectives. Mixed views are a great resource for creativity because you can coalesce independent ideas into singular unique ones. I like enabling that by integrating open dialogue into our day-to-day workflows. This stream of unfiltered communication constantly hatches new and creative ideas.

Peter

VP of Performance Marketing

How has your career grown since starting at the company?

I originally joined Invicti as an SDR, and I really wanted to figure out a way to show my work ethic, and make an impact quickly. I continued to chip away at that vision, and opportunities started opening up. Fast forward to today, and now I get to help coach and guide people in the direction they would like to go, and I love it!

Joe

BDR/SDR Manager

What are Invicti Security Perks + Benefits

Invicti Security Benefits Overview

Work life integration is deeply important to us – we have frequent office events, team outings, and happy hours
Office environment that cultivates creativity through an open and collaborative workspace
Competitive compensation
100% employer paid Health, Dental, and Vision Insurance for employee only coverage
Casual dress all-day, everyday
Kitchen stocked daily with tasty snacks, fruit and drinks
Culture that emphasizes personal and professional growth

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Invicti has culture and employee engagement committees that meet regularly to get the pulse on what events, food, wellness programs, etc people would like to see in the upcoming quarters.
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Highly diverse management team
Unconscious bias training
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Invicti Security team members can contribute towards their FSA
Disability Insurance
Short and Long Term disability policies are optional employee-paid plans
Dental Benefits
Our dental plan covers 100% of expenses for the employee and 50% for dependents
Vision Benefits
Our vision plan covers 100% of expenses for the employee and 50% for dependents
Health Insurance Benefits
Our health insurance plan covers 100% of expenses for the employee and 75% for dependents at our base level plan.
Life Insurance
We provide life insurance up to $50,000 at no cost to the employee.
Mental Health Benefits
We have an Employee Assistance Program in addition to our employer sponsored health coverage
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Invicti. provides employees with a 401(k) matching plan managed by TransAmerica. We match 50% of contributions up to 6% of an employee's annual gross pay.
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
We offer paid Parental Leave to employees who are new parents, allowing them time to bond with and care for their child. We also grant additional recovery time for employees who have given birth.
Flexible Work Schedule
Invicti Security. provides employees with a flexible work schedule that includes Core hours, Flexible start and end times.
Remote Work Program
Our teams and leaders are working remotely due to Covid19. Remote work is extended to 2021 BUT we love to collaborate and be on-site with each other and can't wait until it's safe enough to return.
Family Medical Leave
Employees who have been with the company for 12 months are eligible for up to 12 weeks of unpaid family medical leave.
Company sponsored family events
Invicti Security sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Invicti Security hosts company outings Quarterly.
Game Room
Stocked Kitchen
Our kitchen is stocked twice weekly with snacks and beverages selected by team members! Everything from spicy chicharrones to flavored Waterloo sparking water. We make an effort to Shop Local!
Some Meals Provided
Happy Hours
Parking
We offer employees Free on-site lot parking.
Pet Friendly
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Invicti Security. offers employees professional development opportunities like Onsite training courses.
Lunch and learns
We host lunch and learn meetings once per month.
Cross functional training encouraged
Promote from within
Time allotted for learning
Invicti Security supports continuing education/development
Customized development tracks
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