Senior Product Marketing Manager

| Austin
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InCloudCounsel is seeking a Senior Product Marketing Manager to join our rapidly growing company and marketing team! 

InCloudCounsel is the leading technology and services provider of contract automation and intelligence for many of the world’s biggest and most innovative companies. By combining highly experienced corporate attorneys with cloud-based software that unlocks valuable data within contracts, InCloudCounsel offers a scalable, end-to-end solution for negotiating and managing routine legal work.

This will be a critical role to help develop the foundation of Product Marketing, executing go-to-market strategies for disrupting the legal industry, and working closely with leading global enterprise customers to set InCloudCounsel apart as a leading alternative legal services provider. The role will primarily focus on expanding into new markets/verticals, assessing market requirements, and conducting analysis to build our go-to-market strategy for our current solutions.

The role will report directly to our Head of Product Marketing, and the package includes a competitive base salary and benefits. We prefer candidates in San Francisco, New York, Los Angeles, or Austin, but are open to great candidates in other U.S. locations.*  

*InCloudCounsel is an employer in the following U.S. states—CA, D.C., CT, FL, GA, IL, MA, MN, NJ, NV, NY, OR, PA, TN, TX, VA, WA, as well as internationally in Hong Kong, Singapore, and The United Kingdom; we currently have offices in London, Los Angeles, New York City, and San Francisco.


  • Customer expert: Talk regularly to customers and prospects to develop a rich understanding of our customers, their needs, and how to drive value for them - including buyer personas and key use cases
  • Positioning and messaging: Develop clear, compelling messaging that sets us apart from competitors and drives adoption in new markets.
  • Product launches: Partner with the product team to develop overall launch strategies and plans for new markets and product launches.
  • Enablement: Work with customer-facing teams to create impactful narratives and content that drive new customer acquisition and upsell opportunities.
  • Metrics and iteration: Develop and track metrics (both qualitative and quantitative) that help us understand the success of our products in the market and seek to continuously improve upon that success.

Skills & Requirements

  • Experience: 5+ years of product marketing experience.
  • Storytelling: You have deep empathy for customers and are able to adapt how you communicate to best reach and engage your audience. You have excellent verbal and written communication skills.
  • Data-driven: You like working with data and insights and pair that with your passion for users to generate balanced and thoughtful points of view for how to analyze new markets and opportunities.
  • Organized: You are able to manage highly interdependent, complex projects and keep various workstreams on track.
  • Passionate about technology: You are keen to learn about how things work and are not afraid to dig into the details of our technology and how it applies to legal documents.
  • Ambitious: You are eager to make an impact at InCloudCounsel; you thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right; you are excited to develop new processes.
  • A team player: This role will collaborate with basically every team at InCloudCounsel; you are able to work with a range of disciplines to execute on your work and are not afraid to roll up your sleeves and get things done.

About the team: We’re all about freedom. InCloudCounsel is on a mission to free companies from outdated legal processes and corporate lawyers from outdated work models. We’re a group of former Big Law lawyers, business professionals, and engineers working together to modernize the legal industry. The people behind developing our product, servicing our customers and lawyer partners, and driving our business operations are dynamic individuals who have also achieved the freedom to do what’s important to them - they’re musicians, dancers, photographers, sailors, surfers, world travelers, home flippers, and animal lovers - and our freedom inspires us to free others.


  • Flexible compensation package that allows employees to participate in long term company growth
  • Semi-weekly lunch perk
  • Medical, dental, and vision insurance
  • 401K, pre-tax benefits
  • Parental leave
  • Generous vacation policy
  • Annual professional development stipend
  • Remote work flexibility

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

NOTE to External Agencies: We are not accepting any blind submissions or resumes from recruitment agencies. Any resumes sent to a member of InCloudCounsel will NOT be accepted or considered as a submission.

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An Insider's view of InCloudCounsel

How would you describe the company’s work-life balance?

“Everyone is trusted to take time off throughout the year when they want to, and they actually do take time off. I also have my Slack notifications turned off every night, on weekends, and on PTO. We’re all about finding ways to achieve ambitious goals with sustainable and healthy day-to-day processes.”


User Experience Designer

What does your typical day look like?

“I spend most of my time with our customers to understand the tech-enabled legal processes currently in place and offer recommendations on products and services that will support their continued success. I work across the organization from partnering with our attorney partners-to collaborating with the Product team to improve and scale our process.


Managing Director, Account Management

How has your career grown since starting at the company?

“InCloudCounsel has been great for the growth of my career. I’ve learned a ton getting to work alongside brilliant and collaborative engineers who take the time to investigate and explain the technical details of what we’re building. That’s given me the knowledge to lead the development of new features and take on a new role as a Lead Engineer!”


Lead Software Engineer

What does your typical day look like?

Life at InCloudCounsel means waking up every day excited to put in the hard work that makes this company so thrilling. I love working with energetic yet laid-back people, the trust and accountability across team members and departments, and knowing we are building industry-changing products.


Business Development Associate

What are InCloudCounsel Perks + Benefits

InCloudCounsel Benefits Overview

Medical, dental, and vision insurance
401K, pre-tax benefits
Parental leave
Generous vacation policy
Annual professional development stipend
Remote work flexibility

Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Pet Friendly
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Paid industry certifications
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