About Us:
Cart.com is an ecommerce software and services company on a mission to democratize ecommerce and give digital merchants the freedom to grow. We are integrating all the pieces of the ecommerce value chain brands need to thrive, creating a truly end-to-end Ecommerce-as-a-Service platform that helps third party brands move faster, grow more quickly, and deliver on their promises more completely.
We’re looking for a skilled SEO Specialist, with experience of working with mid to large scale businesses, experience with e-commerce SEO is a plus. This role is a hybrid of arts and science, combining an understanding of the ever-changing organic landscape with the technical skills required to execute.
Our new SEO Specialist will help analyze SEO performance and provide ongoing recommendations to improve organic visibility for our clients. Our ideal candidate is a self-starter, keeps up to date with the latest industry best practices, and can work closely with the team (including web development, web design, content marketing, and more) to support the execution of a successful SEO strategy. Our Ideal candidate has a strong SEO understanding and the ability to effectively communicate recommendations with our clients.
Responsibilities:
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
- Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
- Assist in the development and execution of communication/content strategies via social communities in coordination with SEO goals
- Create, Monitor, and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals
- Monitor and evaluate search results and search performance across the major search channels
- Effectively document the findings and recommendations that match the company deliverables quality and depth
- Work closely with the other team members to meet client goals
- Understands technical SEO roadblocks and can recommend a solution
- Analysis / Reporting / Deliverables
- Analyze and report weekly SEO performance internally and externally.
- Tracks, analyze and report on various sources – Client vs. competitive set - including but not limited to Google Analytics, SearchMetrics, Botify, BrightEdge, SEMRush, Screaming Frog and various other SEO tools.
- Present (via phone, video, or in-person) SEO deliverables on weekly/monthly KPI reports.
Experience:
- 2+ years of search engine optimization experience
- Experience working in Google Analytics and/or Adobe Analytics.
- Thorough understanding of core SEO practices including keyword research methodology and link building.
- Experience working in 3rd party SEO tools such as SearchMetrics, BrightEdge, SEMRush, SimilarWeb, etc.
- Knowledge of the search engine industry and knowledge of search engine algorithms.
- Excellent technical skills with proficiency in MS Office suite. Advanced knowledge of PowerPoint and Excel (VLOOKUP, Pivot Tables)
- Ability to understand and execute technical SEO requirements.
- Comfortable liaising with senior-level stakeholders.
- Meticulous attention to detail and execution against tight timelines.
- Passion for SEO and internet marketing
- Outstanding ability to think creatively, and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management, and time management skills
Bonus Points:
- Experience with technologies like Python, Java and HTML is a plus
- Experience with e-commerce SEO is a plus
- Google DataStudio or Data Visualization skills are a plus
- General knowledge of e-commerce platforms and usability principles like Salesforce commerce cloud, Shopify, is a plus
OUR CORE VALUES:
These aren’t just buried somewhere in an employee manual. We live and breathe them. They are on the walls and live in our hearts. They come up constantly in conversations and actions. They govern the decisions of the newest hire all the way up to our CEO:
WE ARE OBSESSED WITH BRANDS
We live for brands and are fanatical about their success.
WE THINK BEYOND THE BOX
We explore new ideas and discover creative solutions. We think openly about how to serve brands and solve problems.
WE DON'T GIVE UP
No one expected this to be easy. We are resilient— we dig in and keep going.
WE SPEAK UP
Every person here has an obligation to question norms, voice concerns, and offer their perspective.
WE WORK TOGETHER
We work with integrity and respect, ask for help, and extend the same help to others.
WE ARE HUMAN
Our people are our biggest strength. We have fun and make real connections with one another and with the brands we serve.
Cart.com is deeply committed to building a diverse and inclusive workplace. We’re proud to be an equal opportunity employer, seeking to identify and onboard people from all walks of life. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neurodiversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.
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