Braze
Where your passion is welcome and your impact is real.
Hybrid

Director, Product Marketing, Orchestration and Platform

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Employer Provided Salary: 160,000-230,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success. Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.

WHAT YOU'LL DO

Braze is looking for an experienced product marketing leader to join our Marketing team. The Director, Product Marketing - Orchestration + Platform will be responsible for owning the go-to-market strategy and narrative for our platform products, features, and partner integrations, specifically focusing on our AI and orchestration capabilities. As we strive to accelerate our growth in the coming years, we’re looking for an enthusiastic marketer to position and drive the success of our holistic platform strategy.

In this role, you will lead a team and build the infrastructure necessary to deeply understand the relevant personas, craft differentiated positioning and messaging, bring new platform products and features to market, serve as the resident GTM expert for platform products, amplify our platform story through marketing campaigns and collateral, and enable GTM teams.

The ideal candidate must be a world-class problem solver, be able to translate technical concepts into simple stories, and be comfortable leading in a fast-paced, dynamic environment. Key performance indicators include pipeline generation and maturation, deal velocity, win rates, ACV, market leadership, and product adoption.

Responsibilities: 

  • Coach, lead, and build a team of product marketers;
  • Create compelling, differentiated messaging and positioning, with a clear understanding of customer use cases/persona and the core capabilities of our platform;
  • Closely partner with product management to ensure we are delivering on end-to-end scenarios that meet customer needs and to execute well-received product/feature launches;
  • Stay abreast of industry news and events, industry analyst reports, and social activity to educate key internal constituents and drive awareness/demand; 
  • Deliver key messages that enable our marketing team and PR agencies to execute relevant digital and event-based campaigns and programs;
  • Develop tools and training to support the full sales cycle. This includes product demonstrations, sales training and technical content, as well as delivering competitive intelligence to the field and marketing organizations; and
  • Work closely with our tech partnership, alliances partnership, and product management teams to identify industry trends and amplify go-to market opportunities across our ecosystem.

WHO YOU ARE

  • A strong background in a product marketing, solutions marketing or product management role, including prior experience managing product marketing teams;
  • The ability to think strategically and develop comprehensive, data-driven go-to market plans;
  • Excellent written and verbal communication skills, with a track record of writing compelling content and presenting to executive audiences; 
  • Strong technical literacy with the ability to simplify complex concepts;
  • The ability to think creatively about new and fun ways to engage current customers to both upsell/cross sell and drive adoption;
  • The ability to synthesize complex ideas into actionable recommendations for senior executives; and
  • A hungry, infectious personality: we’re looking for someone determined and excited to drive success.

Even better:

  • Experience in B2B marketing, with exposure to both SMB and enterprise businesses
  • Experience with Martech/CDP/rETL software

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $160,000 and $184,000/year with an expected On Target Earnings (OTE) between $200,000 and $230,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, Braze offers full- and part- time employees a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that all Braze employees own a piece of our company. 

WHAT WE OFFER

Details of these benefits plan will be provided if a candidate receives an offer of employment. Benefits may vary by location.

From offering comprehensive benefits to fostering flexible environments, we’ve got you covered so you can prioritize work-life harmony.

  • Competitive compensation that may include equity
  • Retirement and Employee Stock Purchase Plans
  • Flexible paid time off
  • Comprehensive benefit plans covering medical, dental, vision, life, and disability
  • Family services that include fertility benefits and equal paid parental leave
  • Professional development supported by formal career pathing, learning platforms, and tuition reimbursement
  • Community engagement opportunities throughout the year, including an annual company wide Volunteer Week
  • Employee Resource Groups that provide supportive communities within Braze
  • Collaborative, transparent, and fun culture recognized as a Great Place to Work®

ABOUT BRAZE

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty.

Braze is proudly certified as a Great Place to Work® in the U.S., the UK and Singapore. We ranked #3 on Great Place to Work UK’s 2024 Best Workplaces (Large), #3 on Great Place to Work UK’s 2023 Best Workplaces for Wellbeing (Medium), #4 on Great Place to Work’s 2023 Best Workplaces in Europe (Medium), #10 on Great Place to Work UK’s 2023 Best Workplaces for Women (Large), #19 on Fortune’s 2023 Best Workplaces in New York (Large). We were also featured in Built In's 2024 Best Places to Work, U.S. News Best Technology Companies to Work For, and Great Place to Work UK’s 2023 Best Workplaces in Tech.

You’ll find many of us at headquarters in New York City or around the world in Austin, Berlin, Chicago, Jakarta, London, Paris, San Francisco, Singapore, Sydney and Tokyo – not to mention our employees in nearly 50 remote locations.

BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER

At Braze, we strive to create equitable growth and opportunities inside and outside the organization.

Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, national origin, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.

We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you.

Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.

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What are Braze Perks + Benefits

Braze Benefits Overview

At Braze, we are dedicated to providing our team members with exceptional medical, dental, vision, and mental health plans, because we are firmly committed to a healthy environment for our team.

We are committed to supporting your personal and family needs by providing family forming benefits, equal paid parental leave for both birthing and non-birthing parents, including adoption and surrogacy, in addition to back-up childcare so you can focus your energy on your growing family.

We know just how important work-life harmony is.To facilitate this, we've implemented a flexible paid time-off policy that empowers you to align your work and personal life in the way that suits you best.

Your future matters to us, which is why we've designed regionally customized programs such as 401(k) employer matching through Fidelity for our US employees, starting from day one of your employment with us.

In addition to our 401(k) program, Braze partners with the Origin Financial Wellness Platform, a valuable service designed to bolster and optimize their financial well-being. This platform includes a variety of tools, resources, and guidance, empowering employees to manage their finances with greater efficacy, make informed financial choices, progress toward their financial objectives, and ultimately enhance their financial health.

In an effort to continuously foster a fair and inclusive workplace, equity is extended to all full-time employees, regardless of their role or tenure. As we grow and succeed, you do, too.

We are also passionate about supporting your professional growth and development through structured career pathing, the resources available through the Braze University learning platform, LinkedIn Learning, mentorship opportunities, and tuition reimbursement.

Your success is our success – we're here to empower you to achieve your full potential, embrace what you’re passionate about and ignite your career.

Culture
Volunteer in local community
In addition to volunteering in our communities globally, our Braze Cares program focuses on charitable giving. Employees can curate donation funds to support causes and Braze matches $100 per employee
Partners with nonprofits
We have a partnership in NYC with New York Edge, a nonprofit bridging the opportunity gap among underserved students by providing programs to improve academic performance, health & wellness & more.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee awards
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Diversity employee resource groups
We have 10 ERGS that represent diverse affinity groups: Asians@Braze, Black@Braze, Brown@Braze, Elle@Braze, Healthy Minds@Braze, Jews@Braze, Muslim@Braze, Parents@Braze, Pride@Braze, and ¡Somos!.
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Childcare benefits
Generous parental leave
16 weeks of equal Growing Family Leave to welcome a new child, plus a flexible ramp back to work plan.
Return-to-work program post parental leave
Fertility benefits
Braze will reimburse $5,000 annually ($25k lifetime max) for eligible family formation benefits including fertility testing, adoption, surrogacy, egg freezing (and more!) for you and your partner.
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Flexible time off
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Recreational clubs
Professional Development
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education stipend
Online course subscriptions available

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