Creative Director

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Position Description:

We are seeking a talented and entrepreneurial Creative Director to lead all creative efforts at Tecovas as we evolve into the country's favorite western brand. The most important responsibility will be full ownership -- from idea to execution -- of any digital and physical creative elements that we use to communicate our brand with customers. Specific responsibilities include:

  • Lead and execute our design across ads, web, email, and physical collateral
  • Create and own our brand 'style guide,' developing an understanding for how our brand is translated in different mediums
  • Develop a deep understanding of the Tecovas voice and ability to write copy for a variety of mediums
  • Continually find new ways to resonate with customers and prospective customers through written word
  • Design landing pages and other assets to be implemented in marketing campaigns
  • Design and produce digital ads for integrated campaigns, resizing art/layout according to specs
  • Regularly produce multiple copy and design variations to be A/B tested and measured for effectiveness
  • Coordinate with freelance creative resources as needed to produce on-brand/ad-ready assets
  • Plan, execute, and assist in post-production of in-house and external photography and video shoots
  • This role will report to the Director of Marketing on a day-to-day basis and will work directly with the Founder/CEO to learn and develop brand guidelines.

    Qualifications:

    The ideal Creative Director is an entrepreneurial type who may have management experience in Creative or Art Direction but is ready to roll up his/her sleeves as the first creative hire at a rapidly-growing brand. Specific desired qualifications include: 

    • BA/BS degree, ideally with creative focus
    • 4-8 years of design and digital experience
    • Expert in Adobe Creative Suite (InDesign, Photoshop, Illustrator)
    • Strong written communication skills / ability to write effective ad copy
    • Strong perspective on digital design and responsive design
    • Excellent typography and layout skills
    • Strong photo-retouching ability
    • Knowledge of HTML, CSS, and JavaScript is a plus
    • Portfolio of prior work that demonstrates design excellence
    • Entrepreneurial, self-directed and resourceful – someone who will thrive in a highly dynamic, fast-paced environment
    • Utmost character, honesty, and transparency so as to accurately represent our brand ethos

    Please include a link to your online portfolio (e.g., Dribbble, website, etc.) in your cover letter, resume, or application if available!

    Compensation:

    • Competitive salary + equity
    • Fully-paid health, dental, and vision insurance premiums
    • Flexible vacation policy
    • Free boots!

    Company Description:

    Tecovas is revolutionizing the western market as the first direct-to-consumer brand. We are a rapidly-growing brand based in Austin, Texas with factory operations in León, Mexico. We have an amazing cohort of customers, venture capital-backing, and a core team ready to expand and disrupt the US western market. Want an early seat on a rocket ship? Shoot us an application!

    Important note: We take hiring very seriously. Interviewing at Tecovas may include phone calls, on-site interviews, and on-the-job mock cases. We are unable to follow-up with each and every applicant, but we do our best to run a thorough process for candidates with whom we identify a potential fit. We will contact you if that is the case!

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    Location

    801 Barton Springs Road, Austin, TX 78704

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