Content Marketing Strategist at SailPoint

| Remote
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As the Content Marketing Strategist, you will join our Solution and Product Marketing team and will play a critical role in overseeing SailPoint’s content development strategy and process. This includes managing and driving a content marketing plan and calendar as well as ensuring the right resources are committed to content creation and contribution.

 

You will engage and collaborate with cross-functional participants (e.g., product marketing, digital marketing, demand generation, field marketing, marketing operations, sales enablement and channel) as needed to support content ideation, creation, activation, and measurement requirements. You will also be responsible to review collateral and assets to ensure it fits within SailPoint’s brand messaging, voice and meets established guidelines. 

 

Responsibilities include:

  • Manage and own the internal content development process; ensuring the appropriate workflows are established and followed by all those contribution to the creation of content and assets.
  • Ensure a steady stream of primary and derivative assets can be leveraged across various channels and use cases to drive awareness, educate and engage enterprise organizations and teams.
  • Work closely with Solution and Product Marketers to ensure established messaging is appropriately represented in derivative content and assets.
  • Understand how content is to be used for audience, sales stage, and topics to support the customer journey.
  • Act as the curator of content and provide suggestions to meet the needs of on-going marketing efforts including product launches, campaigns, website content, field activities, and sales support.
  • Work with geo regions to ensure translated materials are published to appropriate outlets
  • Contribute to SEO initiatives with keyword optimization, content tagging, and metadata management

 

Desired Skills and Experience
 

  • 5+ years’ experience in a strategic content marketing role, preferably with a majority of time spent working within a SaaS technology company.
  • Highly organized and well versed in establishing and communicating processes
  • Strong agency management, project management and coordination skills.
  • Strong communications skills (written, translating messages into graphic concepts, verbal)  with a blend of analytical and creative skills.
  • Highly motivated and self-starter with proven marketing content and communication knowledge
  • Experience successfully working with a cross functional team that spans multiple geographies.

 

Education:

MBA or equivalent preferred; BA/BS required

 

Travel:

This position requires up to 25% travel

 

 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • SqlLanguages
    • Twitter BootstrapLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • SparkFrameworks
    • SpringFrameworks
    • MySQLDatabases
    • RedisDatabases

Location

11120 Four Points Drive, Austin, TX 78726

What are SailPoint Perks + Benefits

SailPoint Benefits Overview

Experience a Small-company Atmosphere with Big-company Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Diversity
Documented equal pay policy
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Company sponsored family events
Acme co. sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Acme Co. hosts company outings Annually.
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like The ability to attend job related conferences and seminars.
Lunch and learns
Acme Co. hosts lunch and learn meetings once per month.
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