Marketing Email Coordinator at SecureLink
Who We Are
Astronauts needed for a mission.
At the risk of sounding immodest, SecureLink may be the coolest company you've never heard of. After 14 years in business, we announced a strategic investment from Vista Equity Partners in 2017. Vista is the leading technology investment firm focusing exclusively on software, data, and technology-enabled companies. With our partners, existing customers, products and people, we are excited to launch the company to a higher orbit.
SecureLink is the leading platform for secure, remote support of enterprise software. Our customers are top-tier names in healthcare, gaming, government, retail, legal and other highly-regulated industries.
SecureLink's world headquarters in West Austin is called the Hill Country Spaceship - a great facility we believe you would be proud to call your workplace. https://www.securelink.com/about/tourthespaceship/
What You'll Do
The Marketing Email Coordinator will be responsible for developing, executing, and continually improving email programs to drive new leads and meetings for the sales team. Day-to-day responsibilities include:
- Manage always-on 1:1 email drip campaigns at scale for multiple verticals and buyer personas including writing copy, offer development, and list management.
- Manage the development and logistics of outbound prospecting emails and outreach cadences within the sales outreach platform, SalesLoft.
- Develop, test and refine strategies for generating meetings via email.
- Own the process for adding new prospects to various email programs on a regular cadence and ensure timely follow-up with all replies.
- Partner with the Marketing Campaign Specialist to develop 1:1 campaign follow-up emails.
- Initiate A/B testing and other proactive testing strategies to optimize email opens, clicks, and conversion rates.
What You'll Need
- Ability to manage multiple priorities and projects
- Ability to communicate effectively
- Strong writing skills and analytical capabilities
- Self-motivated with a continuous desire to learn new skills
- Ability to problem-solve and drive tactical execution aligned to business goals
- Experience in a business development/sales development role is a plus
Why Choose Us
SecureLink doesn't just Have Fun Creating Value Over the Long Run (HFCV/LR) for our customers and shareholders, we Have Fun Creating Value in the lives and careers of our employees. Benefits and perks include:
- Health: Medical, dental and vision insurance - SecureLink foots the whole bill for employees and subsidizes dependent coverage at 75%!
- Wellness: SecureLink kicks cash into your HSA, $2,500 for those with individual coverage and $5,000 for those with family coverage. Employees are provided with a standing desk, healthy snacks, and have free access to an onsite gym.
- Retirement: SecureLink contributes 3% of your annual base salary to a 401k.
- Time off: Employees receive unlimited PTO, including time to volunteer. Additionally, we offer 10 paid company holidays.
- Perks: Our onsite kitchen provides employees with healthy options for breakfast & lunch every day. We kick back $100 per month towards cell phone reimbursement.
- Workspace: Casual dress code for our employees, and you will see many people around wearing jeans, and yes – even t-shirts and the occasional pair of flip-flops.
Happy and successful SecureLink employees embrace the company's mission to have fun creating value over the long run. Great employees have three attributes that make them "slinky". These are 1) excellence at their position, 2) eagerness to grow and improve and 3) a true sense of responsibility to meaningfully contribute to the company, customers, and culture.
If you are just looking for another job, this is not the place for you. We like to laugh and be around happy, smart, interesting, self-motivated and "slinky" people. Slackers, grumps, and pessimists need not apply.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.