Marketing Program Manager, Events

| Austin
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BigCommerce is disrupting the e-commerce industry as the SaaS leader for fast- growing, mid-market businesses. We enable our customers to build intuitive and engaging stores to support every stage of their growth.

BigCommerce, named "Best Place to Work" in Austin in 2021 is looking for an Event Marketing Manager to plan and execute marketing events and tradeshows to generate qualified marketing leads, nurturing existing leads and customers.  

In this role, you will be responsible for supporting industry, regional, and partner sponsored events from concept to completion, including the creation of integrated marketing campaigns, and success analysis for continuous event process improvement.

The ideal candidate will be creative, detail oriented, highly organized and comfortable working on time-sensitive projects while also thinking outside of the box.

What you’ll do

  • Support all assigned events including: industry events, pipeline development events, partner ecosystem events
  • Own the above assigned events from concept to completion including:
    • Venue Selection (if applicable)
    • Booth Selection / Sponsorship selection
    • Booth management & design
    • All booth orders including (furniture, electricity, internet, etc)
    • Pre-event outreach (social, email, design)
    • Post-event lead management & upload
  • Own event project management with internal teams including Campaigns, Social, Marketing Automation, Design, and Sales and submit all JIRA tickets within SLA timeframes
  • Coordinate appropriate staff with Sales, including registration and travel accommodations
  • Work with internal stakeholders to procure branded materials for events, including brochure collateral and giveaways
  • Work with partners and team members to define, plan and create content and implement special projects such as campaign or partner marketing activities
  • Partner with stakeholders such as Product Marketing and Sales Enablement to develop content to promote events through social media and email campaigns
  • Brainstorm creative ways to drive booth traffic and execute on it
  • Travel to and support on-site execution of key events - (8 - 10 total events annually or up to 30% travel)
  • Partner with Revenue Operations team to ensure accurate processing of show leads within 24 hours of event close, distribution to sales, and effective follow up activities are taking place
  • Track expenses to manage overall budget
  • Maintain detailed events calendar and distribute to key stakeholders
  • Analyze event success using metrics such as lead generation, pipeline progression, brand awareness, partner engagement and recruitment, and Sales & Marketing stakeholder feedback
  • Proactively provide feedback to cross-functional stakeholders and implement  to improve future events.
  • Other duties as assigned.

Who you are

  • Professional
    • 4-6 years related experience (i.e. marketing, events, logistics, etc.), ideally including 3 years experience planning trade shows and business marketing events
    • Undergraduate Degree required, preferably in marketing or communications
  • Action Oriented - Self-starter with a ‘get it done’ attitude and excitement to learn new skills. You enjoy working hard, are full of energy for challenges, and seize opportunities more than others.
  • Creative - You have the ability to come up with engaging and creative concepts to create a unique and memorable event experience for attendees
  • Collaborative - You have a true team mentality (your work requires collaboration with partners across Sales, Business Development, Marketing, and much more) and demonstrated success working cross-functionally in larger organizations, and have the ability to forge strong bonds and work collaboratively with key external and internal partners.
  • Customer Focused - You want to deliver the best experience possible for future and current customers, as helping our customers’ businesses grow is the #1 goal at BigCommerce.
  • Project Manager - You have out-of-this-world project management skills with the ability to multi-task and complete projects flawlessly under tight project deadlines without much supervision. Furthermore, you excel at prioritization and know what to measure and how to measure it.
  • Communicator - Excellent written/verbal communication and relationship skills are critical both working with people internally and externally.
  • Composed - You know how to execute consistently in a fast-paced, high pressure, dynamic environment and carry out self-directed responsibilities.
  • Personable - You are seen as positive, energetic, and exude a strong sense of teamwork by working effectively, respectfully, and efficiently with all team members. 
  • Agile - You enjoy working in a fast-paced environment, are comfortable with change, and have a willingness to roll up your sleeves and get the job done, whatever it takes
  • Tech Savvy - You are more than comfortable working in Google suite (Gmail, Docs, Sheets, etc.) as well as Microsoft Outlook, Excel, PowerPoint, and Word. Experience with Marketo and/or Salesforce.com is a plus.
  • Ethical - You believe in our mission, share our values and understand that it’s not just about what you get done, but also how you do it.
  • Willing and Able to Travel - Travel up to 30% of the time to organize events is required, may include travel on some evenings and weekends.

Diversity, Equity & Inclusion at BigCommerce
 
We have the opportunity to build not only a great business but a great company, with soul. Our beliefs and commitment to diversity, equity and inclusion are a central part of achieving that.
 
Our dedication to DEI is grounded in two things: a moral belief in the dignity, value, and potential of every individual, and a practical belief that diverse, inclusive teams will create the best outcomes for our customers, partners, employees, and company. We welcome everyone to be a part of our journey.
 
Current BigCommerce Employees: Please use the internal job board to apply for openings
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PHPLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • ElixirLanguages
    • ErlangLanguages
    • Objective -CLanguages
    • ScalaLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • AjaxLibraries
    • AngularJSFrameworks
    • Backbone.jsFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • SpringFrameworks
    • jQueryFrameworks
    • MongoDBDatabases
    • Google AnalyticsAnalytics
    • PhotoshopDesign
    • SketchDesign
    • Adobe Creative SuiteDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS

Location

Our HQ is set amongst trees and nature trails in the beautiful hills of Austin. We also have a location downtown at 211 E 7th St Suite 500, 78701.

What are BigCommerce Perks + Benefits

Culture
Volunteer in local community
We encourage our employees to give back to our local communities through volunteer work. BigCommerce provides two paid Charity/Volunteering Leave days per calendar year to all permanent employees.
Partners with Nonprofits
Each year, the BC family partners with Partnerships for Children to help kids in the Austin area who have been taken from their homes and are living in protective custody during the holidays.
Friends outside of work
Eat lunch together
Intracompany committees
We empower employees to define our culture in the areas of Wellness, Community/Volunteering and Team Building through our BigCommerce Employee Resource Groups (ERGs).
Daily sync
Open door policy
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
BEmpowered for women, non-binary people, and allies; BProud for LGBTQ+ and allies; B-United for Veterans and allies; BCinColor for people of color and allies; BigFamily for caregivers and alli
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
National United HealthCare PPO & HDHP plan options with deductibles as low as $500, coverage up to 100% for in-network services and low monthly premiums
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Child Care Benefits
Subsidized placement services for child care.
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Unlimited vacation policy for salaried team members and generous accrued time off policy for non-exempt team members.
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
We offer employees parking in a garage on the property.
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
BigCommerce offers a variety of opportunities for learning and development from training sessions and workshops, to different conferences to attend.
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Career mentorship is available.
Continuing Education stipend
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

A free online store to help you live out your entrepreneurial dreams. Competitive compensation packages. Pet Insurance. Comprehensive health insurance coverage that starts on day one. Open vacation policy for salaried team members and generous accrued time off policy for hourly team members. Employee-driven team building activities like hackathons, paintball, rock climbing, social sports leagues, movie nights, river floats, etc. Peer to peer rewards and recognition program. Paid parental leave and adoption assistance for new parents. Employer-paid life insurance and disability coverage. Educational assistance for qualified pre- and post-grad courses.

We empower our employees to define culture in the areas of wellness & fitness, community & volunteerism, and team building through local culture clubs to help our employees connect. Our Employee Resource Groups (ERGs) support our diverse workforce through supportive, inclusive networks that help develop awareness and respect across the company. Additionally, we use programs to support our learning culture including our Learning Through Sharing Program, Lightning Talks, Lunch and Learns, Book Clubs, and guest speakers. We sustain our culture by understanding what drives our employees' engagement, measuring that engagement, and implementing initiatives to continue to make BigCommerce an even better place to work

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