Product Marketing Manager

| Remote
Sorry, this job was removed at 11:35 a.m. (CST) on Tuesday, September 21, 2021
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About Us: 

LumApps teams across the world all share the same objective. We want to help teams in their quest to develop strong cultures and share knowledge across communities, the way we do every day.

LumApps helps organizations transform the way they communicate, collaborate, and engage with their customers, partners, and most importantly, their employees. Leading companies rely on our solutions, LumApps Social Collaborative Intranet and LumApps Employee Social Advocacy, to make their teams more productive. Our solutions contribute to smarter, more efficient, and better-connected workforces around the world. Because ultimately, our mission is to make people feel that they belong and have a purpose.

About the role:

This role will be responsible for executing LumApps’ global go-to-market strategy as well as creating messaging, content, sales tools, collateral, and targeted marketing programs to drive further awareness of and opportunities for our Employee Experience Platform, with a particular focus on target industries including Technology, Energy & Utilities, and Financial Services and critical functions including HR, Diversity & Inclusion, and Internal or Executive Communications.

What you will do:

  • Bring specific domain expertise on how LumApps’ product capabilities can solve business and technical challenges in some or all of the target industries listed above
  • Understand the LumApps product and architecture and its relative strengths, weaknesses, product gaps, and product strategy and roadmap
  • Collaborate with a cross-functional Marketing team to agree on budgeting, campaign themes and messaging, content and collateral requirements, and production schedules
  • Produce core content necessary for each campaign, including white papers, reports, website copy, infographics, sales presentations, etc.
  • Provide enablement and direct support to the sales team.
  • Continuously monitor how LumApps’ messaging and positioning is resonating with customers, analysts and other constituencies, and adjust accordingly
  • Conduct Customer Advisory Board (CAB) meetings with strategic LumApps customers
  • Be a subject matter expert (SME) for conferences, events, webinars and other customer-facing activities. Author compelling new content.
  • Play an active role in defining our product strategy and future direction. Educate our product management teams on industry trends and how LumApps can improve product-market fit.

What we are looking for:

  • You have earned a four-year college or university degree. An MBA or equivalent professional experience is preferred.
  • You have 4 or more years of experience in product marketing at an enterprise software company
  • You are a fast learner, insatiably curious, and adept in both business and technical conversations with people at every level of the organization
  • You are creative. You are a constant source of new ideas for how to message, how to market, and how to position LumApps for greater success.
  • You are highly analytical. You can look at an industry or customer you have no experience with, quickly analyze it, and develop an informed point of view.
  • You have experience working with or in our target industries. You understand their challenges and can clearly articulate how our technology can help to address them.
  • You can multitask effectively and are comfortable with rapid change
  • You’re equally comfortable thinking strategically and executing tactically

What we offer:

  • A program designed with your success in mind. We're looking for intelligent, hard-working, and ethical individuals that will appreciate a well-coached path to a rewarding career;
  • 100% employer-paid benefits for employees, starting day one;
  • Awesome coworkers and culture;
  • 401(k) with employer match;
  • So much more!

If our core values of: “Be bold, do amazing things”, “Say what you mean, Do what you say”, “One team, Same mission”, and “Always be evolving,” speak to you, apply to join our team today!

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Location

Our office is located just outside downtown Austin on the corner of South 1st and Riverside. We're in a great location, within walking distance to a ton of great fitness clubs, restaurants and bars!

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