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Product Marketing Specialist

| Austin

TrustRadius (www.trustradius.com) is changing how business software is bought and sold. We’re looking for a smart and energetic Product Marketing Specialist to join our growing team.

In this position you’ll focus on enablement for Sales and Customer Success teams. You’ll ensure that they have the tools to overcome prospect objections and help customers get the full value of TrustRadius, focusing on deliverables like: enablement slides and decks, competitive matrices, talk tracks, internal trainings, client category deep dives, product and feature descriptions, and more.

In your role, you’ll:

  • Work closely with the sales team to provide verbiage, positioning statements, and presentations for selling specific parts of our product offerings.
  • Create category-specific product collateral and training materials
  • Collaborate with marketing, product, and customer success teams to gather market and competitor information and understand what makes our products stand out.
  • Develop content for customer service/sales training and support media (videos, documentation, training libraries, etc)
  • Work with the marketing team and partners on development of content (Webinars, presentations, etc) to promote TrustRadius at customer and prospect events, both online and in-person
  • Assist in the creation of product-focused content and collateral for marketing initiatives

Sound like a lot? It is...but you won’t be in it alone. You’ll work with a marketing team that punches above its weight class, a company that believes in the mission, and a leadership team with a track record of growing companies from zero to IPO. We are driven and competitive, but believe in work-life balance. We are passionate about our mission and committed to our success, but not at the sacrifice of health and family. We are well-funded but test and invest in everything we do.

Key Responsibilities

Enable the Sales and Customer Success team with collateral, battle cards, presentations, and message training.

Collaborate with Customer Success on campaigns (email, in-app messaging, and more) to drive feature adoption, usage, and value realization.

Embed deeply with Sales and Customer Success teams to understand their problems so that marketing can address them.

Train customer-facing teams on messaging, product features, and best practices.

Required Qualifications

2+ years’ marketing experience

Experience working closely with sales and customer teams

Powerpoint, Google Slides, and Excel expertise

Familiar with and unafraid of tools including Marketo, Google Analytics, Wordpress, Salesforce, Outreach, Chorus, and more

Strong writing, speaking, and presentation skills

Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • SqlLanguages
    • ReactLanguages
    • NodeJSLanguages
    • MongoDBLanguages
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • InVisionDesign
    • SketchDesign
    • Aha!Management
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • WordpressCMS
    • SalesforceCRM
    • MailChimpEmail
    • MandrillEmail
    • MarketoLead Gen


Arboretum Atrium office building with skylights, indoor fountains, and greenscape. Abundant restaurant and shopping options within walking distance.

An Insider's view of TrustRadius

How does your team reward individual success?

We acknowledge individuals in our weekly all-hands meeting, everyone’s favorite topic. Teams are pampered for exceeding their goals with outings of their choice. We also have individual awards at our annual holiday party. But most importantly, we high-five each other daily in-person, Slack, or any means possible to acknowledges our daily successes.


Account Executive

What does your typical day look like?

My day starts with prepping for customers on scheduled weekly calls where we review progress on their goals. I’m primarily reviewing clients top 3 priorities and lining up tactical resources like quotes, talking tracks, and any specific reports. It’s about driving them towards innovative best practices by leveraging Voice of Customer (VOC).


Customer Success Manager

How has your career grown since starting at the company?

TrustRadius was my first foray into business, coming from academia. It’s a great place to learn, since we sit at the heart of B2B--with a view into both sides of the equation. As we’ve grown, I’ve worn hats aplenty, from writing to client calls to user research. The mentorship and room to run are invaluable, and make my job so satisfying.

Emily Sue

Research Manager

How do you make yourself accessible to the rest of the team?

It's very important for every team member to know that they can always give me feedback, escalate an issue, and that I'll always listen. We do skip 1-1s, where I meet with team members who report to my management team, small team lunches where I meet with 3-4 people at a time across different departments, and hear what's going on in their areas.



What are some social events your company does?

We host biweekly brew and learns, lead by someone on the team who is passionate about the topic at hand. Topics have included Texas Hold’em, Whiskey 101, Vintage Guitars, and Baseball. It's a great way to learn more about your team and relax on a Friday afternoon.


Office Manager

What are TrustRadius Perks + Benefits

Volunteer in local community
TrustRadius participates in local volunteer activities by partnering with Central Texas Food Bank for meal kit making and food drives.
Friends outside of work
Eat lunch together
Intracompany committees
TrustRadius has a culture committee that manage events and programs from our annual holiday party to our Brew & Learns. We also have a Women of TR group focusing on networking and support.
Daily stand up
Open door policy
Team owned deliverables
Group brainstorming sessions
Mean gender pay gap below 10%
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Team workouts
TrustRadius has a running club that recently completed the Cap10K.
Retirement & Stock Options Benefits
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
TrustRadius provides employees with a flexible work schedule that includes Flexible start and end times.
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Perks & Discounts
Casual Dress
Company Outings
TrustRadius hosts company outings regularly including volunteer opportunities, hiking with families and happy hours.
Stocked Kitchen
TrustRadius has a fully stocked kitchen including snacks, coffee, and all the Topo Chico you could want.
Our office space has multiple parking areas for our team's use, free of charge.
Professional Development Benefits
Job Training & Conferences
TrustRadius offers employees professional development opportunities like online training courses and the ability to attend job related conferences and seminars.
Lunch and learns
TrustRadius hosts lunch and learn meetings multiple times a quarter.
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