Performance Marketing Manager

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Job Posting Title
Performance Marketing Manager
Summary
Big Fish Games is looking for a Performance Marketing Manager to manage and execute global user acquisition campaigns across mobile channels(Social, Ad networks, DSPs, and Others) and grow app downloads and revenues for our F2P mobile games.
In this role, you will optimize existing channels, improve operational processes and drive new testing initiatives. You will manage cross-functional projects and work closely with internal and external partners to drive a direct impact on the business.
Responsibilities

  • Manage day-to-day collaboration with partners to optimize campaign performance and deliver business KPIs
  • Deep dive into ongoing performance to identify and execute on improvement opportunities
  • Monitor, measure, and report on key performance metrics on an ongoing basis
  • Manage fast-paced and dynamic projects in a highly organized manner on schedule and on target.
  • Collaborate with other team members to share insights and knowledge
  • Build and document best practices and processes to improve operational efficiency
  • Manage technical Ad Operations including campaign tracking, measurement, and integration


Qualifications

  • 3+ years of experience in performing marketing/user acquisition/media buying
  • Strong project management skills and the ability to manage multiple priorities and deadlines
  • A proactive and clear communicator and a team player
  • Data-driven and Growth mindset - excellent analytical skills to analyze complex data sets to drive actionable insights and initiative
  • Ability to learn and adapt quickly to dynamic business goals
  • Self-starter and eager to take on new opportunities and projects
  • A passion for performance-driven growth marketing


Big Fish Games is an equal opportunity employer. We bring unique talents together to build something special that's why we welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status.
About Big Fish
Celebrating 20 years delighting players worldwide, Big Fish Games is a mobile games category leader in Casual & Social Casino.
Big Fish operates an extensive portfolio of popular games across genres, including EverMerge, Cooking Craze, Gummy Drop, Big Fish Casino, Jackpot Magic Slots, and Fairway Solitaire. Our core values: All about the player, Talent Unleashed, CollectiveBrilliance and Good Business, Good Citizen.
Why Big Fish?
At Big Fish Games, we make the best games, the best possible way. We show up every day to enchant and delight our players and contribute to building a great company. We think big because that's what our players demand.
Our Values

  • All about the Player
  • Talent Unleashed
  • Collective Brilliance
  • Good Business Good Citizen


The US based roles may require registration with the Nevada Gaming Control Board (NGCB) and/or other gaming jurisdictions in which we operate.
Location
Remote, WA
Job family
User Acquisition
Contract Type
Regular
Time Type
Full time
Company
Big Fish Games

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Location

Austin, TX

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