Technical Product Marketing Manager - SonarQube
Sonar’s industry leading solution solves the trillion-dollar challenge of bad code, equipping developers and organizations to reach a problem-free state in their codebase with Clean Code. Through its unique Clean as You Code methodology, the organization has empowered 7 million developers and 400,000 organizations across the globe to systematically deliver better software.
If you are passionate about software technology and have a knack for building compelling positioning and messaging for great products, then this is a unique opportunity for you! We are looking for a dynamic and experienced product marketer who will help us grow and scale our impact, bringing awareness and adoption of our world-leading solution to users around the world. We are in hyper-growth mode with products that are well-loved and used by millions of developers and development teams globally.
The role involves owning and driving strategic go-to-market initiatives, positioning, and product launches to continuously engage our large and growing community, conducting market research, as well as enabling stakeholders to accurately deliver our message. You’ll be working closely with product management, sales, services, demand generation, and other cross-functional teams to plan and execute programs while continually optimizing based on market needs.
The impact you can have
The Product Marketing function is very strategic to the company’s growth and you will be at the center of it all. As a Product Marketer, you will join a dynamic and diverse squad to help us grow product marketing and empower the entire company to build an authentic brand and talk about our products in the most impactful way. As part of a team-based organization, your contributions will have a significant impact on the growth of our business.
On a daily basis, you will
- Be involved in the strategic planning and execution of our go-to-market initiatives around product launches.
- Be an expert on our solution and understand how users at all levels of an organization are using our products to accurately convey the message to all stakeholders.
- Develop clear and compelling positioning and messaging for new domains and features and articulate their benefit and value propositions to our targeted audience.
- Work closely with other Marketing team members to develop and coordinate programs and campaigns through new and existing channels to create awareness and drive adoption.
- Partner with Product Management to define and influence the product feature roadmap with valuable insights and relevant market research.
- Craft impactful stories and content (e.g. blog posts, product announcements, web content, webinars, videos etc.) that contribute to go-to-market objectives and campaigns.
- Partner with the sales and services teams to get feedback from the field, improve our narrative, and enable them with impactful assets to convey the message to our customers.
The skills you will demonstrate
- 5+ years of direct Product Marketing experience in the Developer tools or DevOps space.
- You exhibit technical acumen and have a great passion for software products and the underlying technology that fuels them.
- Past experience in programming or devops is extremely desirable.
- You adapt quickly, are flexible, and comfortable working in a dynamic space with Agile principles.
- You love collaborative work and are open to adjusting based on feedback.
- You have exceptional communication skills and are fluent in English, both written and spoken
Why you will love it here
• We value a safe work culture - founded in respect, kindness, and the right to fail.
• We hire great people - we value communication skills as much as technical prowes and we strive to create a work enviornment that allows for everyone to succeed and feel empowered to do their best work. Our 500+ SonarSourcers from 35 different nationalities can relate!
• Work-life balance - a healthy work-life balance is very important at Sonar. This is reflected in our hybrid work policy (2-3 days/week in the office).
• Flexible hours - we schedule our days in order to be effective at work, while also being able to enjoy life’s important moments.
• We promote continuous learning - in an ever-changing industry, learning new skills is the key to growth and success! We're happy to support all employees in this journey if desired.
What we do
As Home of Clean Code, Sonar is the ultimate solution to achieving Clean Code for developers and organizations alike.
The company was formed to develop the open-source tool SonarQube, which has since become the go-to standard in code quality management. We strive every day to pave the way for developers, tackling the toughest issues head-on and pushing the limits of what’s possible.
Who we are
At Sonar we believe in people, dedication, and innovation. We’re a team of problem solvers who are passionate and relentless in their respective missions. We want to work with people who are ready and willing to fasten their seat belts and be part of an incredible ride!
Our Core Values are: Smarter Together, Excellence, Innovation, and Delivery. They reflect our unique culture and we expect them to help shape and positively strengthen our organization.
If you want to learn more about our culture, check out our blog post.
Join us; we’ll be smarter and stronger together!
Sonar is an equal opportunity employer and is committed to treating every employee with equal respect and fairness. We maintain a zero-tolerance policy toward any form of discrimination. All candidates will receive equal consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, age, veteran status, disability, or any other legally protected status.