Mass communication software provider AlertMedia announced it has closed an $8 million Series B, raised from local investors.
Next Coast Ventures led the round, which saw continued participation from ATX Seed Ventures. Since its 2013 launch, AlertMedia has raised $17 million in funding.
"Keeping our cap table local gives us the opportunity to really make our investors part of the AlertMedia team, and we see them in action with other companies, in meetings, and around town," said CEO Brian Cruver.
This round will be used toward product initiatives — and to add 50 new positions in sales, customer success and engineering over the next year.
"AlertMedia is growing quickly and this investment will enable us to greatly accelerate the pace of our growth," said Cruver. "Our emergency mass communications software is already being used by organizations around the world, including H-E-B, J. Crew, AT&T, Volkswagen and Greyhound. But we’ve just scratched the surface, and there are tens of thousands of companies, across all industries, that could benefit from our technology. The funding allows us to reach all of those potential customers, show them our product, and demonstrate how we can help them."
AlertMedia’s secure, cloud-based platform helps companies streamline two-way communication and monitoring over any device to improve employee safety and operations during emergencies. It includes mobile-push notifications, unlimited messages, social media and custom channels with analytics to inform organizations of how they handle an event.
Its 24-hour emergency monitoring solution, SafeSignal, connects companies with a monitoring team that dispatches law enforcement directly to their location. In a time of need, employees can also signal for help with the press of a button via the app, which alerts law enforcement to the user’s location.
In addition to time-sensitive events, companies have also begun to use AlertMedia’s tools for day-to-day business communications like scheduling, dispatching and activity coordinating. Customers from over 80 countries have adopted the company’s solutions.
"We've already taken a leadership position in our market, and investors are very excited about supporting us as we take AlertMedia to the next level," said Cruver. "The relatively small amount of funding we have raised indicates how much the cash flow from our customers is driving our business. We are unique among startups at this stage, in that we have a great business model and incredible sales momentum."
If interested in joining the team, Cruver said he and his team look for high-energy people passionate about doing great work for their customers.