Alpaca Benefits Overview

Own Alpaca’s market data product strategy and revenue growth. Define sourcing, licensing, entitlements, pricing, packaging, build-versus-buy decisions, API capabilities, developer experience, and partner priorities. Lead exchange and vendor negotiations, assess competitive positioning, and deliver real-time, delayed, historical, and derived market data products across asset classes and geographies.

Support Account Executives and Sales leadership through customer research, meeting preparation, proposals, sales materials, pipeline analysis, follow-up coordination, onboarding, and enablement. Build repeatable workflows across CRM, AI tools, and internal data sources; improve data quality, automate recurring work, maintain sales resources, and coordinate cross-functional stakeholders to increase sales productivity and scalability.

Own Alpaca’s growth data strategy across acquisition, activation, retention, referral, and monetization. Build experimentation frameworks, causal and incrementality analyses, funnel and cohort models, LTV/CAC and churn forecasts, marketing measurement, governed growth metrics, and self-serve analytics. Partner with Product, Marketing, Sales, Engineering, and Finance to influence strategy and roadmaps, communicate insights to leadership, mentor data professionals, and establish standards for growth analytics.