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eCommerce
Leads Undercover Tourist’s marketing organization, strategy, budget, and P&L impact. Owns customer acquisition and retention across paid media, SEO, email, SMS, content, creator partnerships, and strategic travel partnerships. Oversees brand positioning, marketing technology, analytics, and performance optimization while building and developing a high-performing team. The role requires executive communication, creator and partner negotiations, data-driven planning, and frequent travel to creator activations.
