The first time you visit theCHIVE.com, it’s pretty easy to get distracted. The Austin-based website puts a heavy emphasis on the first two parts of its unofficial motto, “hotness, humor and heart,” with an endless feed of funny slideshows and sexy selfies on its homepage.
For Yodle, small business is big business. The startup, which was founded in 2005, has grown to over 1200 nationwide employees and $191 million in revenue in 2014. It has done this by focusing exclusively on the little guys — small, typically local services that need help marketing to customers over the Internet.