Jobs at Babylist

Own replenishment, order writing, inventory forecasting, and open-to-buy inputs for Furniture and Monitors. Manage dropship vendors, track availability and delivery timing, identify out-of-stocks and discontinued items, and communicate risks. Prepare weekly sales and inventory recaps, build pre-season forecasts, and partner with Merchandising, Supply Chain, and Finance on assortment and product changes.

Leads payer onboarding, transitions, ongoing payer operations, licensing, credentialing, audits, site inspections, and regulatory compliance for Babylist Health. Builds scalable processes, monitors payer performance, manages commercial and Medicaid operations, program-manages new business launches, and partners with billing, legal, product, contracting, and customer support. Manages and develops two direct reports while establishing the operational foundation for expanding clinical services.

Own the operational and technical execution of Babylist’s CRM program across email, push, SMS, and in-app channels. Build and optimize multi-channel journeys, audiences, segmentation logic, production workflows, and data integrations across Iterable, Contentful, Cloudinary, Shopify, and Hightouch. Ensure QA, personalization, compliance, deliverability, and data integrity while troubleshooting platform issues, monitoring audience health, interpreting performance signals, and improving targeting and cadence. Partner cross-functionally on content and use AI to increase CRM production speed and quality.

Lead Babylist’s brand positioning, architecture, visual identity, creative studio, campaign concepting, video production, and partnership marketing. Build scalable, AI-enabled brand systems that help teams create on-brand work without manual approvals. Partner with product design, engineering, content, communications, and commercial teams to increase brand awareness, customer acquisition, and partner value while protecting brand consistency across the customer journey.

Own the Early Investor product end to end, including roadmap, growth, monetization, experimentation, retention features, success metrics, and iteration. Partner daily with engineering, identify opportunities for postpartum families, communicate results to leadership, and accelerate Babylist Money’s growth.

Leads Babylist’s editorial, branded content, social, creator and influencer marketing, community programs, and podcasts. Builds an affiliate creator program from the ground up, establishes content strategy and operating models, directs social-native video, balances editorial integrity with sponsored content, and drives acquisition through organic and paid distribution. Manages a multi-format content leadership team and partners across marketing, creative, and brand strategy to measure performance and scale growth.

Leads a team of five experienced analysts and data scientists while personally owning strategic analytics across ecommerce, health, supply chain, inventory, fulfillment, and merchandising. Partners with executives, establishes KPI and reporting standards, prioritizes the analytics roadmap, and delivers actionable business insights. The role also advances AI-native, self-service analytics capabilities, strengthens data governance and quality, and builds a high-performing analytics culture.

Owns financial visibility and performance for the e-commerce business, including forecasting, budgeting, variance analysis, pricing and promotion ROI, margin reporting, accruals, dashboards, and executive and board presentations. Partners cross-functionally to ensure data integrity, establish financial processes, identify risks and opportunities, and implement AI-enabled improvements across FP&A workflows.

Own Open-to-Buy and inventory planning for assigned departments, maintain forecasts and replenishment in planning systems, manage vendor forecasts and order pipelines, partner with Merchandising and Supply Chain, monitor weekly performance, support pre-season forecasting, prioritize top SKUs, and identify process improvements using data and AI-enabled tools.

Lead Babylist's merchandise planning, allocation, and inventory strategy for $1B+ scale. Build and scale the Planning org, drive forecasting/allocation platform adoption, set operating standards and KPIs (in-stock, weeks of supply, aged inventory), own inventory deployment and drop-ship strategy across distribution, and partner with Merchandising, Supply Chain, and Data/Finance to improve customer experience and working capital.

Own end-to-end product analytics for Babylist Wishlists and Celebrations. Build KPI frameworks, improve event instrumentation, analyze clickstream data, design experiments, and connect user behavior to retention and long-term value. Partner with product and engineering teams to influence strategy, create dashboards and reporting, and support AI-assisted analysis across multiple user types and business initiatives.

Lead cross-pod technical direction and system design for high-scale backend services, embed AI-native development practices, collaborate with product and design, mentor engineers, and drive ambiguous initiatives from design through production.

Lead end-to-end user experience design for web and native mobile products, running research, building rapid prototypes and production frontend code, evolving the design system, leveraging AI-native workflows, and partnering with PMs, engineers, and analysts to drive user-centered, outcome-focused product improvements.

The role involves owning personalization and discovery features at Babylist, using ML systems for product recommendations and user engagement, while collaborating with engineering teams to enhance customer experience.

Lead payer contracting and market development to secure in-network access for DME breast pumps and expanded services (classes, lactation, doula). Negotiate and close contracts with national and regional payers, partner with payer operations to onboard members quickly, build strategic payer and provider relationships, and inform product roadmap and go-to-market strategies.

The Staff Product Designer owns a major Babylist experience, designing user interactions across web and mobile, utilizing AI tools and frontend coding skills, while ensuring a user-centered approach and organizational alignment on product vision.

The Staff Product Manager will own a major consumer surface or core customer journey at Babylist, defining product strategy, ensuring quality, and leading execution while promoting AI-native workflows and innovation.

This posting is a referral intake: if a current Babylist employee referred you, submit your info for consideration across open and future roles. Recruiters will review referrals, contact strong matches, and keep referred profiles flagged. The posting describes desired candidate traits (self-directed, mission-oriented, clear communicator, team player, comfortable using AI) rather than a specific job.

As a Senior Software Engineer at Babylist, you will develop systems for a high-volume marketplace, collaborating on advertising, commerce features, and infrastructure while leading projects and improving processes with AI-driven methodologies.

Lead Babylist's global support organization (100+ people), set strategy and operating model, design AI-human workflows, own policies/SLAs, partner cross-functionally (Fulfillment, Ops Eng, Finance, Marketing), and continually evolve org structure and staffing to improve customer experience and efficiency.