Casechek Benefits Overview

Drives new customer acquisition and expansion across hospitals, health systems, and IDNs within an assigned region. Develops territory and account strategies, builds executive relationships, manages sales pipelines, identifies cross-sell opportunities, conducts value assessments, articulates ROI, and negotiates contracts. Partners cross-functionally with Customer Success and other teams to address healthcare operational challenges and close complex SaaS sales opportunities.

Own and execute end-to-end demand generation and ABM programs to drive qualified pipeline and revenue for healthcare procurement and payment solutions. Build multi-channel campaigns, manage marketing automation and Salesforce integration, own lead scoring/attribution and funnel analytics, and align closely with Sales, Product, and Customer Success to accelerate opportunities and improve conversion.

Own demand generation, account-based marketing, integrated campaigns, funnel optimization, marketing analytics, attribution, and marketing operations. The role partners with Sales, Product, and Customer Success to generate qualified enterprise pipeline and revenue, manage Salesforce and Pardot integrations, improve lead flow and conversion, and align campaigns with healthcare technology customer needs.