Teams at Cengage Group

Develop and execute comprehensive social media strategies, create and publish platform-specific content, manage day-to-day social operations, analyze performance and optimize campaigns, collaborate with creative and marketing teams, oversee paid social in partnership with media, and ensure consistent brand voice and audience engagement across channels.

Manage end-to-end planning and execution of in-person and virtual events and tradeshows. Handle vendor negotiations, budgets, logistics, registration and event technology, onsite management, and post-event follow-up while collaborating with internal partners to align events with marketing objectives.

Serve as strategic internal communications partner to executives, translating strategy into clear employee communications, enabling change adoption, developing leader toolkits, running engagement programs, aligning cross-functional messaging, and measuring impact with data-driven insights.