Teams at inKind

Lead inKind’s marketing strategy and organization through hyper-growth, combining brand building, consumer acquisition, lifecycle marketing, retention, analytics, product marketing, and partnerships. Own growth metrics, brand positioning, experimentation, marketing investment, and cross-functional alignment while building scalable teams, systems, and capabilities. The role requires transforming inKind into a nationally recognized, category-defining consumer brand in hospitality and loyalty.

Lead inKind’s events function by developing annual strategy, creating and executing conferences, launches, dinners, recruiting events, activations, and internal gatherings. Manage budgets, vendors, venues, logistics, travel, production, and on-site delivery. Partner with cross-functional teams and executives to support brand growth, product launches, partner engagement, recruiting, and pipeline generation. Define event metrics, measure ROI, build scalable playbooks, and optimize performance.

Implement and optimize cross-channel marketing campaigns using Braze and data warehouse integrations. Build complex journey flows, dynamic templates (Liquid), audience segmentation, and QA campaigns. Collaborate with marketing and engineering to validate data, ensure compliance (SMS/email), and scale personalized lifecycle messaging.