Teams at Material (materialplus.io)

Supports and leads market research engagements for technology-industry clients, including questionnaire development, link testing, data quality control, field management, tabulation, charting, slide creation, and insight synthesis. The role delivers research findings and recommendations, manages multiple deadlines, identifies patterns and problems, and collaborates with internal teams, field partners, and clients.

Lead content strategy for large-scale websites, digital products, and digital experiences. Develop content hierarchies, user pathways, messaging, information architectures, content models, taxonomies, guidelines, and CMS requirements. Conduct workshops, research, audits, and gap analyses while partnering with UX, design, strategy, and technology teams. Manage content processes, calendars, and systems, and mentor junior team members.

Leads data science and marketing analytics engagements using AI, machine learning, behavioral data, CRM, CDP, transactional, digital, and survey data. Directs modeling across segmentation, propensity, churn, customer lifetime value, and engagement analytics. Translates complex findings into executive recommendations, leads client workstreams, supports business development, mentors analysts and data scientists, and partners with research, strategy, technology, and data engineering teams.