Teams at Smadex SLU

Lead creative strategy for high-value advertisers by analyzing creative performance, building client-facing proposals and playbooks, coordinating cross-functional teams, supporting account managers in high-stakes conversations, and maintaining a knowledge repository to scale creative learnings across UA, retargeting, and CTV campaigns.

Manage and optimize high-value user acquisition, CTV, and retargeting campaigns across the Americas. Launch, monitor, troubleshoot, and scale campaigns using MMP attribution data, A/B tests, and performance analysis. Collaborate cross-functionally, communicate results to stakeholders, and mentor junior team members.

Analyze large-scale mobile user and app datasets to inform product and ML strategies, collaborate cross-functionally, build dashboards and processes, and present statistical analyses to improve platform performance.