The Brand Manager ensures brand consistency across customer touchpoints, translating brand strategy into execution, while coordinating teams to maintain brand integrity as the company grows.
(Brand Consistency, Clarity & Execution)
Location: US-based (remote friendly)
Reports to: VP of Brand or CMO
Works closely with: Creative, Growth, Product, CX, Retail
The Brand Manager is responsible for ensuring the brand shows up clearly, consistently, and correctly across every customer touchpoint. This role translates brand strategy into execution, creates guardrails, and ensures the brand doesn’t fracture as the company scales.
This is an internal orchestration and systems role, not a creative director or partnerships role.
What You’ll Own- Own and maintain the brand system:
- Voice, tone, messaging
- Visual identity usage
- Positioning and narratives
- Ensure brand consistency across:
- Paid ads
- Organic social
- Website
- Email/SMS
- Packaging
- Retail
- Turn strategy into execution:
- Campaign briefs
- Messaging frameworks
- Content pillars
- Be the connective tissue between teams:
- Align creative, growth, and product around the same story
- Identify where the brand is drifting or getting diluted—and fix it
- Evolve the brand thoughtfully without constant reinvention
- The brand feels coherent across channels
- Creative output moves faster with fewer revisions
- Messaging is repeatable, not constantly re-debated
- New hires and partners “get” the brand quickly
- The brand builds equity, not just short-term performance
- Brand consistency and clarity
- Creative velocity and efficiency
- Brand lift / message recall
- Reduction in rework and confusion
- Long-term brand equity indicators
RequirementsYou’re a Great Fit If You…
- Have 4–7 years experience in brand management or integrated marketing
- Can balance taste with operational discipline
- Are strong at translating strategy into clear briefs and systems
- Are comfortable pushing back when things go off-brand
- Think in frameworks, not vibes
- Care deeply about how brands scale without losing themselves
- You are not the primary idea generator
- You are not a creative director
- You are not responsible for partnerships or deal-making
Benefits
- Competitive salary and performance-based bonuses
- Health, dental & vision insurance (75% employer)
- 401K Match (80% matching)
- Unlimited PTO
- Remote work flexibility (if applicable)
- Annual wellness and professional development stipend
- Opportunity to work with a dynamic team in a high-growth environment
Everyday Dose Austin, Texas, USA Office
Austin, TX, United States
Similar Jobs
Food
The role involves developing marketing strategies, measuring effectiveness, leading customer data initiatives, and collaborating with teams for insights to optimize marketing performance.
Top Skills:
KpisMarketing EffectivenessMarketing Measurement Framework
Food
The Assistant Brand Manager will manage testing processes, collaborate with teams, analyze results, support commercialization, and contribute to menu strategy and innovation at Pizza Hut.
Top Skills:
E-Comm
.png)
Mobile • Social Media
The Brand Manager will lead Chispa's brand strategy targeting the US Hispanic community, managing campaigns, partnerships, and social media to drive growth and cultural relevance.
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
