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Responsible for developing and executing business development strategies, managing sales pipelines, maintaining client relationships, and reporting on sales performance to drive growth.
Objectives / Scope
To define, implement and maintain a business development strategy for the group.
- Identify and deliver a sales pipeline to meet the business growth targets within defence, renewable and oil & gas markets
- Maintain and grow existing client relationships
- Expand the client portfolio into new markets and regions
Main Responsibilities
Interface and manage the sales pipeline from enquiry through to purchase order placement.
- Monitor and progress enquiry/sales order activities to collate data
- Provide marketing support and assist with business forecasting
- Business reporting on sales enquiries, market performance and opportunities, potential leads, success factor for obtaining new business and monthly KPIs to Head of Sales
Identification of immediate, medium and long term opportunities both within existing accounts and new business
- Proactively network both on and offline to generate new business
- Attend, manage and lead trade shows
- Develop and maintain strong client relationships
- Generate new clients and leads
- Interface with sales team and international business partners, and follow up on any potential leads
- Presentation and demonstration of the company’s products and services including technical and support services to potential clients
- Understand the market and any gaps between our client’s needs and our competitors’ products
Win and close sales opportunities
- Liaise with the Internal Sales team and effectively hand over any orders. Ensure that all requirements are accurately recorded and acknowledged
- Achieve maximum conversion rates from quotations to orders, with adherence to the quotation follow up process
- Liaise with the wider business to provide customers with accurate information and quotations appropriate to their applications
- Input customer information from calls, visits, mails-shots etc, onto company databases immediately it becomes available
- Generate timely feedback on quotations with regular customer visits
- Qualify the technical and environmental requirements for the customer application
Sales performance reporting to the group
- Assist with training and job or product awareness for other staff within the company
- Maintain Group management behaviors practices and equal opportunity policy
- Comply with any environmental responsibilities as identified by the Group and communicated by your line manager that are relevant within your department
- Any other appropriate tasks that may be required to support the wider business
Skills base and experience
- Excellent interpersonal communication and telephone manner
- Strong attention to detail and accuracy
- Ability to quickly develop an understanding of the group products and capabilities
- Target driven and results focussed
- Relevant business development experience, and a strong background within the industry
- Degree educated preferable but relevant experience will be considered as a suitable equivalent
- Connector/cables sales is highly desirable
Top Skills
Microsoft Office Suite
Sales Crm Software
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