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Realtor.com

Client Marketing Operations Lead

Posted Yesterday
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Hybrid
Austin, TX
Senior level
Hybrid
Austin, TX
Senior level
The Client Marketing Operations Lead is responsible for executing and managing marketing operations, client introductions, and performance tracking to enhance client engagement and program adoption.
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Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its robust suite of tools, Realtor.com® not only makes a significant impact on the real estate industry at large, but for consumers, navigating the biggest purchase they will make in their life, by providing a user experience that is easy to use, easy to understand, and most of all, easy to make decisions.

Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance.

Location: Austin, TX 

Who We Are

At Realtor.com®, we empower real estate professionals to grow thriving businesses through trusted products, premium media and marketing solutions, and unmatched consumer reach. We are launching a flagship client membership program. As we scale this ecosystem, we’re building the operational foundation required to deliver a seamless, high-impact client experience at scale.

Why We Need You

To succeed, we need support in launching these programs to our clients, including:

  • Clearly introduced to clients
  • Easy to activate
  • Actively managed
  • Continuously optimized
  • Measurably valuable

As our Marketing Operations Manager, you will own the day-to-day execution, orchestration, and performance management of our tools and platforms, and related enablement programs. You’ll be the person who ensures what we launch actually lands — with clients, with Sales, and with the business.

Without this role, programs risk under-adoption and slow iteration. With this role, our programs become a scalable, revenue-generating growth engine.

What You’ll Be Doing

You will be responsible for operationalizing and scaling programs from launch through ongoing engagement. This is a highly cross-functional role that blends program management, client enablement, communications, and analytics.

Key ResponsibilitiesProgram Operations & Execution
  • Own end-to-end execution of premium programs
  • Manage program timelines, workflows, dependencies, and launch readiness
  • Build and maintain scalable processes for onboarding, activation, and ongoing engagement
  • Support the creation and rollout of new programs designed to drive incremental revenue
Client Enablement & Introductions
  • Coordinate client introductions to new program capabilities across Sales, Customer Success, Product, and Marketing
  • Ensure clients clearly understand what’s available, how to use it, and why it matters
  • Partner with internal teams to deliver a consistent, high-quality client experience
  • Support development of client testimonials and success stories including interviews with clients and coordinating with cross-functional teams to execute capture and creative deliverables needed
Webinars, Events & Academy Operations
  • Plan, schedule, and execute webinars, workshops, and Academy sessions
  • Manage speaker coordination, agendas, registration, reminders, and follow-up
  • Support live and virtual event planning tied to premium client engagement and education
  • Ensure all content is organized, accessible, and positioned for ongoing value
Communications & Content Execution
  • Own execution of premium client communications, including:
  • Email newsletters
  • Program announcements
  • Adoption campaigns
  • Event and webinar promotions
  • Partner with strategy and content teams to ensure messaging is clear, consistent, and outcome-driven
Tracking, Reporting & Optimization
  • Track adoption, engagement, and performance metrics across Studio and Academy programs
  • Build dashboards and reporting that surface insights for leadership and stakeholders
  • Identify gaps, drop-off points, and opportunities to improve participation and value
  • Use data to inform program iteration and future roadmap recommendations
Cross-Functional Coordination
  • Act as the connective tissue between Marketing, Product, Sales, Customer Success, and Enablement
  • Ensure all teams are aligned on program goals, timelines, and expectations
  • Reduce friction by proactively identifying risks and solving operational challenges
You Need These Qualifications
  • 5+ years of experience in marketing operations, program management, or B2B marketing
  • Bachelor’s degree or equivalent experience
  • Proven ability to manage complex, multi-stakeholder programs from launch through scale
  • Strong operational mindset with exceptional attention to detail
  • Experience running webinars, virtual events, or education programs
  • Strong written communication skills, especially for client-facing email and program messaging
  • Comfort working with data, dashboards, and performance metrics
  • Ability to thrive in fast-moving, ambiguous environments
It Would Be Nice If…
  • You’ve supported membership, subscription, or enablement-based programs
  • You’ve worked in SaaS, proptech, or a marketplace business
  • You’ve helped launch education, academy, or certification programs
  • You’re excited by building structure — and making it scale

How We Work

We balance accelerated creativity and innovation on a foundation of in-person collaboration and flexibility, from inside and outside of our office walls. This is a hybrid role, one can work three days of their choice in our Austin, TX office and the remaining two days from home. 

Realtor.com® is committed to investing in the health and well-being of our employees and their families. Our benefits programs include, but are not limited to:

  • Inclusive and Competitive medical, Rx, dental, and vision coverage
  • Family forming benefits
  • 13 Paid Holidays
  • Flexible Time Off
  • 8 hours of paid Volunteer Time off
  • Immediate eligibility into Company 401(k) plan with 3.5% company match
  • Tuition Reimbursement program for degree and non-degreed programs
  • 1:1 personalized Financial Planning Sessions
  • Student Debt Retirement Savings Match program
  • Free snacks and refreshments in each office location


Do the best work of your life at Realtor.com®

Here, you’ll partner with a diverse team of experts as you use leading-edge tech to empower everyone to meet a crucial goal: finding their way home. And you’ll find your way home too. At Realtor.com®, you’ll bring your full self to work as you innovate with speed, serve our consumers, and champion your teammates. In return, we’ll provide you with a warm, welcoming, and inclusive culture; intellectual challenges; and the development opportunities you need to grow.

Diversity is important to us, therefore, Realtor.com® is an Equal Opportunity Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law. In addition, Realtor.com® will provide reasonable accommodations for otherwise qualified disabled individuals.

Top Skills

Dashboards
Data Analytics
HQ

Realtor.com Austin, Texas, USA Office

Our office is located in the vibrant east side of I-35, adjacent to downtown Austin, offering a prime, easily accessible location. We prioritize both productivity and comfort, with modern sit/stand desks and complimentary cold brew available to fuel your day.

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