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Delinea

Director, Marketing Programs

Posted 3 Hours Ago
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Remote
Hiring Remotely in U.S.
Expert/Leader
Remote
Hiring Remotely in U.S.
Expert/Leader
Lead strategy, design, and optimization of integrated, multichannel marketing programs (including ABX/ABM and lifecycle) to drive pipeline and revenue. Define repeatable program frameworks, measure and optimize performance, establish governance, and lead a team of Program Managers while partnering cross-functionally with product, demand, field, channel, sales, and ops.
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About Delinea:
Delinea is a pioneer in securing human and machine identities through intelligent, centralized authorization, empowering organizations to seamlessly govern their interactions across the modern enterprise. Leveraging AI-powered intelligence, Delinea’s leading cloud-native Identity Security Platform applies context throughout the entire identity lifecycle – across cloud and traditional infrastructure, data, SaaS applications, and AI. It is the only platform that enables you to discover all identities – including workforce, IT administrator, developers, and machines – assign appropriate access levels, detect irregularities, and respond to threats in real-time. With deployment in weeks, not months, 90% fewer resources to manage than the nearest competitor, and a 99.995% uptime, Delinea delivers robust security and operational efficiency without compromise. Learn more about Delinea on Delinea.com, LinkedIn, X, and YouTube.

Join our passionate, global team at Delinea and help us make the world a safer and more secure place. Our success is driven by world-class product leadership, outstanding engineers, and strategic investment from TPG. We value diversity, innovation, and a culture of respect and fairness. If you're ready to push boundaries and challenge the status quo in security, we want to hear from you.
 

Apply today to help us achieve our mission.

About the Role

The Director of Marketing Programs reports to the VP Global Growth Marketing and is responsible for owning the strategy, design, and optimization of integrated marketing programs that drive pipeline and revenue growth. This role focuses on what programs we run and why—grounded in customer needs, product priorities, and account-based strategies—while partnering closely with Demand Execution, Product Marketing, Field Marketing, Channel marketing teams and Sales Leadership to ensure successful activation and scale.

This leader will define the program architecture that supports customer acquisition and lifecycle engagement ensuring programs are repeatable, measurable, and aligned to business objectives.


What You'll Do:

Integrated Program Strategy & Design

  • Own the end-to-end strategy for integrated marketing programs across the customer lifecycle, including:

  • Buyer-need–based programs

  • Product- and solution-based programs

  • Account-Based (ABX/ABM) programs

  • Lead lifecycle and nurture-based programs

  • Translate company, product, and revenue priorities into clear program frameworks with defined goals, audiences, messaging themes, and success metrics.

  • Build repeatable, scalable program blueprints that can be deployed across North America and international regions.

Team Leadership

  • Lead and coach a team of Program Managers

Cross-Functional Leadership & Alignment

  • Partner closely with Product Marketing and Marketing Communications to align programs to positioning, messaging, and go-to-market motions.

  • Act as the strategic program owner, briefing and working with execution teams (Demand Gen, Field Marketing, Channel Marketing, Brand Communications, Website) on program activities, intent and success criteria.

  • Collaborate with Sales, Sales Development and Rev Ops to ensure programs align with sales motions, account strategies, and revenue targets.

ABX / Account-Based Programs

  • Lead the strategy and evolution of ABX programs in service of Delinea’s Focus Account Strategy/Motion, partnering with field marketing, sales, sales development and channel.

Program Measurement & Optimization

  • Define program-level KPIs across the funnel, including engagement, pipeline contribution, and revenue impact.

  • Analyze performance trends to inform optimization, prioritization, and future program investment.

  • Apply a test-and-learn mindset to continuously improve program effectiveness.

Operational Excellence

  • Establish program governance, documentation, and processes to ensure clarity, consistency, and scalability.

  • Partner with operations teams to ensure clean handoffs between strategy, execution, and reporting.

What We’re Looking For

  • 10+ years of experience in B2B marketing, with 5+ years in leadership.

  • Deep and demonstratable expertise in integrated campaign or program strategy in a SaaS environment, with an ability to turn insights into actionable plans.

  • Proven experience designing customer-centric, multi-channel marketing programs tied to pipeline and revenue outcomes.

  • Strong understanding of ABX/ABM strategy and lifecycle marketing.

  • Excellent strategic thinking and storytelling skills, with the ability to translate insights into clear program direction.

  • Highly collaborative leader with experience influencing cross-functional stakeholders.

  • Exceptional Communication: Ability to articulate complex ideas clearly and persuasively, influencing change across the organization.

  • Analytical and Results-Oriented: Proficient in leveraging data to optimize campaigns and make strategic decisions, with a strong focus on performance accountability.

  • Innovative Thinking: In-depth knowledge of campaign development best practices and a growth mindset to drive continuous improvement in a dynamic environment.

Why work at Delinea?

  • We're passionate problem-solvers helping the world's largest organizations protect what matters most: their human and machine identities.

  • We invest in people who are smart, self-motivated, and collaborative.

  • What we offer in return is meaningful work, a culture of innovation and great career progression.

At Delinea, our core values are STRONG and guide our behaviors and success:

  • Spirited - We bring energy and passion to everything we do

  • Trust - We act with integrity and deliver on our commitments

  • Respect - We listen, value different perspectives, and work as one team

  • Ownership - We take initiative and follow through

  • Nimble - We adapt quickly in a fast-changing environment

  • Global - We embrace diverse people and ideas to drive better outcomes

We believe weaving these core values into our day-to-day actions, and our process for hiring, evaluating, and promoting employees, helps us cultivate a work environment that embraces collaboration and camaraderie.

We take care of our employees. We offer competitive salaries, a meaningful bonus program, and excellent benefits, including healthcare insurance, as well as pension/retirement matching, comprehensive life insurance, an employee assistance program, time off plans, and paid company holidays.

Delinea is an Equal Opportunity and Affirmative Action employer and prohibits discrimination and harassment of any type with regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Upon conditional offer of employment, candidates are required to complete comprehensive criminal background check, verification of education, and verification of employment, per employment policy. In addition, all publicly posted social media sites may be reviewed.

 

 

 

 


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