Leads Wpromote’s media investment function, managing agency spend, upfronts, joint business plans, incentive programs, and commercial agreements. Develops negotiation strategies, oversees activation and reconciliation, builds reporting and operational infrastructure, and connects investment activity to client value, revenue, profitability, and partner performance. Partners cross-functionally with Media, Finance, Legal, Sales, Partnerships, and Revenue Operations. Drives automation and AI integration, supports pitches, mentors colleagues, and may eventually manage a growing team.
The Role
Wpromote is looking for a Director, Digital Media Investment to lead the day-to-day management and continued development of our media investment function. Initially operating as an individual contributor, you will ensure agency spend, partner commitments, and commercial agreements are strategically managed to maximize client value, strengthen Wpromote’s negotiating position, and improve commercial outcomes. Reporting to the Vice President, Media Investment, you will work closely with leaders across Media, Commercial Strategy, Sales, Finance, Legal, Partnerships, and Revenue Operations.
You will manage the operational execution of Joint Business Plans, upfront commitments, incentive programs, and other strategic investment agreements, while building the infrastructure, reporting, and processes needed to manage these programs at scale. The ideal candidate combines deep media investment expertise with strong financial acumen, operational discipline, and executive-level business judgment. You are comfortable moving between negotiation strategy and detailed execution, translating complex agreements into actionable plans, and building a centralized investment function that provides greater visibility into agency commitments, partner value, and commercial opportunities.
You will manage the operational execution of Joint Business Plans, upfront commitments, incentive programs, and other strategic investment agreements, while building the infrastructure, reporting, and processes needed to manage these programs at scale. The ideal candidate combines deep media investment expertise with strong financial acumen, operational discipline, and executive-level business judgment. You are comfortable moving between negotiation strategy and detailed execution, translating complex agreements into actionable plans, and building a centralized investment function that provides greater visibility into agency commitments, partner value, and commercial opportunities.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:
-Remote-first culture
-Flexible schedules
-Unlimited PTO
-Extended Holiday break (Winter)
-Work from anywhere options*
-100% paid parental leave
-401(k) matching
-Medical, Dental, Vision, Life, Pet Insurance
-Sponsored life insurance
-Short Term Disability insurance and additional voluntary insurance
-Annual Class Pass Credits and more!
The anticipated annual salary for this role will range from $135,000 - $155,000, based on a variety of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and the respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above.
*This position may be performed remotely in most states within the US, with some exclusions
**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!
***This position is not eligible for immigration sponsorship
Important Notice: Beware of Job Scams
Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
#LI-SD
#LI-Remote
You Will Be
- Owning Wpromote’s media investment function and strategically managing agency spend to maximize client value and commercial outcomes
- Developing investment strategies across priority media partners, including Joint Business Plans (JBPs), upfront commitments, incentive programs, and principal commercial agreements
- Providing investment and negotiation recommendations based on agency spend, forecasting, client needs, historical performance, marketplace dynamics, and partner opportunities
- Managing strategic investment agreements from negotiation through activation, pacing, reconciliation, and value realization
- Translating negotiated agreements into clear activation plans, ownership models, and requirements for internal teams
- Establishing processes and controls that provide visibility into partner commitments, risks, opportunities, and earned, outstanding, and deployed value
- Partnering with Finance, Legal, Commercial Strategy, and Revenue Operations to ensure accurate documentation, invoicing, reconciliation, and recognition of commercial agreements
- Supporting priority pitches and RFPs under $50 million by leading media exercises, commercial analyses, and investment recommendations
- Translating Wpromote’s investment scale, partner agreements, and commercial advantages into tangible client value propositions
- Serving as the connective point across Media, Sales, Partnerships, Finance, Legal, and Commercial Strategy for investment-related initiatives
- Building and continuously improving Wpromote’s investment infrastructure by developing scalable tools, reporting, documentation, and agency-wide operating standards, including the deals library and investment trackers
- Driving automation and AI integration across investment reporting, forecasting, pacing, reconciliation, and opportunity identification
- Establishing reporting and success metrics that connect investment activity to client value, partner performance, revenue, profitability, and value realization
- Building trusted relationships across the media ecosystem while serving as a senior internal resource on investment strategy, partner economics, and commercial opportunities
- Mentoring colleagues and contributing to a collaborative, accountable, and continuously learning culture
- Potentially hiring, managing, and developing team members as the function grows, with future direct-report responsibility considered part of the evolving scope of the Director role
You Must Have
- 6-8 years of experience in media investment, media buying, agency commercial strategy, or a related discipline, ideally within a major agency, holding company, or scaled independent agency
- Experience managing significant media investment across multiple channels, with linear television, CTV, and streaming experience highly valued
- Demonstrated experience negotiating and managing agency-level upfronts, JBPs, spend commitments, incentive structures, and principal commercial agreements from activation through reconciliation
- Strong knowledge of traditional investment principles and the evolving media ecosystem, including programmatic, major platforms, retail media, and emerging channels
- Deep understanding of investment economics, including forecasting, commitments, incentives, rebates, credits, added value, makegoods, margin impact, and value realization
- Ability to leverage agency spend, commercial agreements, and partner relationships to create incremental client and agency value
- Strong analytical and financial acumen, with the ability to translate investment data into negotiation strategies, commercial recommendations, and executive-level decisions
- Experience building scalable processes, reporting, systems, and controls for a growing investment function
- Strong program management skills and the ability to bring structure, sound judgment, and accountability to complex or evolving initiatives
- Excellent communication and presentation skills, with the ability to influence senior leaders, clients, partners, and cross-functional teams
- Ability to balance strategic leadership with hands-on execution in a highly matrixed organization
- Experience mentoring colleagues and managing and developing team members as the function grows
- Established relationships across the media owner, platform, and advertising ecosystem are a plus
- A collaborative and inclusive leadership style grounded in curiosity, accountability, and continuous improvement
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.
Similar Jobs
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Provides administrative transaction support between Manheim, commercial clients, buyers, and physical sites. Responsibilities include verifying gate passes, generating buyer releases in AS400, maintaining Smartsheet tracking, updating vehicle notes, monitoring email and Teams channels, resolving failed PSIs, supporting title workflows, answering inquiries, coordinating escalations, and meeting established KPIs and SOP requirements.
Top Skills:
As400Microsoft TeamsSmartsheet
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Manages post-implementation relationships with OEM teams and dealership clients to improve Xtime adoption, product utilization, retention, and performance. Conducts on-site consultations, KPI reviews, training, technical support, workshops, and executive presentations. Oversees a portfolio of accounts, addresses churn risks, provides actionable recommendations, and serves as the primary customer advocate. The role requires approximately 75% travel, including overnight visits, with remote work when not traveling.
Top Skills:
Dms SystemsXtime
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Manages post-implementation relationships with automotive dealerships, OEM teams, and enterprise clients. Provides consultative recommendations, KPI reviews, training, technical support, process improvement, presentations, and churn-risk escalation to increase product utilization and retention. Maintains a portfolio of accounts, facilitates workshops, supports OEM objectives, and travels extensively for on-site consultations, conferences, and client engagements.
Top Skills:
Dms SystemsXtime
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
