Creative and Brand Strategy Lead

Nymbus (https://nymbus.com/) isn’t just a leader in fintech; we’re a community of innovators passionate about reimagining banking. Our award-winning modern core platform and cloud-based technology serve as the backbone for financial institutions eager to modernize and excel.

Here, you won’t just be part of a tech revolution. You’ll be at the helm, driving change. You’ll fit right in if you’re a creative thinker who’s eager to reduce technical debt and increase agility for banks and credit unions. Our culture thrives on collaboration, integrity, and a client-first approach.

We operate with an AI-first mindset across all aspects of our business, continuously improving our efficiency and increasing the value we deliver to clients. We’re looking for individuals who are intensely curious about emerging technologies and passionate about innovation.

Your journey with us won’t simply advance your career; it will offer the chance to help shape an industry alongside like-minded professionals. We’re excited to consider you a key player in this transformative chapter. Thank you for considering a role with Nymbus.

WORK ENVIRONMENT:
We are primarily a remote-first company; you may need to travel a few times per year to visit client sites or attend meetings at designated locations with other team members. 

POSITION SUMMARY:
Nymbus is seeking a senior creative leader to serve as Creative & Brand Strategy Lead, a foundational role in the next chapter of Nymbus and Nymbus Labs.

The Creative & Brand Strategy Lead will elevate creative into a strategic growth engine that builds belief, drives demand, and supports revenue across both Nymbus and our clients.

Operating as a senior strategic partner, this leader will set creative direction, define standards, build scalable capabilities, and ensure brand and creative work are tightly aligned to business outcomes.

ESSENTIAL JOB FUNCTIONS/RESPONSIBILITIES:

Brand Creation & Client Impact

• Own the end-to-end creation of new client brands launched through Nymbus, from strategy and positioning through expression, launch, and evolution.
• Lead brand strategy engagements, including naming, messaging, visual identity systems, and brand playbooks.
• Execute client brand campaign development, ensuring brand strategy is activated through cohesive, high impact campaigns that drive demand, support growth objectives, and demonstrate the value of Labs as a strategic partner.
• Ensure creative work consistently reflects strong strategic thinking and differentiated market positioning.

Stewardship of the Nymbus Brand

• Strengthen clarity, consistency, and impact of the Nymbus brand across all channels and touchpoints.
• Provide creative leadership for corporate marketing initiatives, campaigns, content, and digital experiences.
• Oversee creative direction and evolution of the Nymbus website and major brand moments.

Creative Vision & Standards

• Define and uphold the creative bar for the organization.
• Establish principles, frameworks, and standards that guide brand and marketing work.
• Shift creative from managing requests to setting direction and proactively shaping brands.

Revenue & Demand Enablement

• Partner with sales and marketing to support pre-sales efforts through early-stage brand concepts and creative territories.
• Ensure creative work supports prospect engagement, deal momentum, and demand generation.
• Contribute to growth in creative and brand-related revenue within Nymbus Labs.

Team, Capability & Operating Model

• Build and scale creative capability through internal talent development and strategic use of external partners.
• Establish effective intake, prioritization, and ways of working that enable focus and impact.
• Operate as a senior strategic partner who influences direction early, rather than functioning as a downstream service provider.

WHAT SUCCESS LOOKS LIKE

• Development of high impact brands that drive client growth, deliver measurable results, and elevate Nymbus’ reputation in the market. 
• Creative work that drives belief, demand, and momentum.
• Improved pre-sales engagement and win rates.
• Growth in Labs-related creative and revenue.
• A creative function that operates with clarity, confidence, and scale.

QUALIFICATIONS:

• 10+ years of experience in brand, creative, or marketing leadership roles, with close or similar scope.
• Experience elevating creative within the financial service and/or banking industry is a plus, but not mandatory.
• Deep expertise in brand strategy, brand system development, and creative leadership.
• Demonstrated ability to connect creative work to business outcomes and growth.
• Experience working in or alongside consulting, agency, or in-house creative environments.
• Strong executive presence with the ability to influence cross-functional and senior stakeholders.
• Proven ability to build, scale, and lead teams and capabilities through change.
• Experience with AI-assisted development, including using AI to create design specifications and implementation plans prior to code generation.

SALARY & BENEFITS:

• Annual Salary 
• Annual Cash Bonus and Equity Options commensurate with the role level and experience
• 100% Remote
• 401(k) plan
• Insurance - Health, Dental and Vision 
• Flexible Paid Time Off