Generated Health
Head of Growth Marketing
Similar Jobs
Fitness
Lead revenue-driven growth and brand strategy for a DTC subscription health company. Own revenue targets, channel portfolio (paid social/search, influencers, affiliates), creative/messaging, site conversion, lifecycle CRM, forecasting, and team/agency structure. Build persona-driven acquisition, improve CAC and funnel conversion, and scale diversified acquisition channels.
Top Skills:
Affiliate MarketingAi ToolingAttribution/Incrementality ToolsConversion Rate OptimizationCRMEmailForecasting ModelsInfluencer MarketingMeta (Paid Social)Paid Search (Google Ads)Sms
Artificial Intelligence • Other • Sales • Software
Lead Cresta's B2B SaaS growth strategy across paid, organic, web, product-led, and lifecycle channels. Own pipeline and revenue targets, optimize website and conversion, run experimentation, scale SEO/content, manage agencies, build the growth team, and partner with Product and RevOps to improve tech stack and measurement.
Top Skills:
ClayGa4Google AdsHubspotLinkedin AdsLookerN8NSalesforceSemrushTableau
Consumer Web • Healthtech • Professional Services • Social Impact • Software
Lead and scale patient-sourced growth across paid, lifecycle, and organic channels. Build martech, measurement, experimentation, and creative systems. Align patient and provider growth, hire and lead a large growth team, and partner cross-functionally with Product, Engineering, Data, Finance, and Creative to drive repeatable, measurable acquisition and retention.
Top Skills:
Ai-Native Marketing StacksAttributionEmailExperimentation FrameworksGoogle AdsIncrementality TestingInstagramMartechMedia Mix Modeling (Mmm)Meta (Facebook/Instagram) AdsOtt/OlvProgrammatic/DisplayPushRedditSearch AdsSeoSmsTiktokYoutube
Florence is the safe AI nurse transforming care in the US — automating care management so clinicians can focus on patients. Scaling fast. generatedhealth.com
We need a marketer who builds, not manages. Someone who owns brand and drives ABM from day one — and reports direct to the CEO.
What you'll own:
- Brand positioning and messaging
- B2B demand gen and ABM
- Content across email, social, and thought leadership
- Sales enablement — decks, one-pagers, case studies
- Marketing performance metrics with full accountability
What we're looking for:
- 3+ years B2B healthtech marketing, with hands-on ABM
- Strong understanding of US health plans & VBC-enablers
- We're not looking for years of experience — we want raw drive and intellect
- Start-up or scale-up experience essential
- East Coast US preferred
Full-time. Fully remote. Competitive salary based on experience. Equal opportunity employer.
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
%209.35.19%E2%80%AFa.%C2%A0m..png)

