Lifecycle Marketing Manager - Endless Commerce

Endless Commerce is an AI-powered CommerceOS that helps consumer brands manage the chaos of omnichannel operations. We serve brands scaling from $1M to $500M+ in revenue, providing real-time inventory visibility, EDI and purchase order automation, and supply chain intelligence across DTC, wholesale, marketplaces, and retail channels.

Our clients include brands like Food52, Great Jones, Heyday, Tin Can, Pattern Brands and more-- we're growing fast and our nimble team needs your help keeping up!

You'll own the entire customer lifecycle—from the moment someone shows interest in Endless Commerce to when they become a paying customer and active advocate that’s referring new customers. This role is all about standardization, automation where appropriate, and high-touch personalization where it matters most. You'll be the Hubspot expert, the email strategist, and the person who ensures no lead falls through the cracks.

• Own and optimize the entire Endless CRM (Hubspot), acting as the admin and architect of our deal and contact management

• Build and manage email campaigns including product release announcements, educational nurture sequences, and event follow-ups

• Develop and execute lead nurturing strategies that move prospects through the funnel systematically

• Manage follow-up for all event attendees, demo participants, and content engagers—determining which bucket they go into next and what content they receive

• Create a referral program and execute on it, including both automated flows and very human, high-touch asks for intros

• Amplify resources created by the content team through strategic email campaigns and lifecycle touchpoints

• Balance automation efficiency with personalization—knowing when to automate and when a personal touch will dramatically outperform a template

• Track and report on lifecycle metrics: email open rates, click-through rates, demo-to-customer conversion rates, and time-to-close

• You have 3-5+ years of lifecycle marketing, email marketing, or marketing operations experience

• You're a Hubspot power user—you know the platform inside and out

• You can craft compelling emails that feel personal, not like marketing spam (you have the help of our Content Marketer, our VP of Strategy and our CEO/founder here!)

• You understand the difference between when to automate and when a human touch is worth the extra effort

• You're highly organized and process-oriented, but also creative in how you engage prospects

• You're comfortable being hands-on—this isn't just a strategy role; you'll be building campaigns, writing emails, and managing the day-to-day

• You can work cross-functionally with our tiny and nimble sales, marketing, and product teams to ensure consistent messaging

• Full-time, remote position

• Compensation: $75,000-$125,000 base salary depending on experience

• Generous vacation policy and paid time off

• Health, dental, and vision insurance

• 401(k) with company match

• A collaborative culture that values growth and work-life balance