Marketing Content & Communications Coordinator

What to Expect in the Role:

• • Plan, shoot, and edit organic photo and video content featuring employees, customers, equipment, and job sites across the Ag & Turf and Turfgrass business units. 

• • Assist in the development and implementation of social media marketing campaigns. 

• • Manage day-to-day posting, scheduling, and community engagement across company social media accounts. 

• • Travel to customer sites, company events, trade shows, and field days to capture real-time content and provide on-site promotional support. 

• • Conduct on-camera interviews and testimonials with employees and customers to highlight equipment performance, product overviews, service stories, and company culture. 

• • Track and report on organic social media performance. Stay current on social media tactics, trends, and platform best practices, bringing fresh ideas to the team. 

• • Work closely with the marketing team to ensure brand storytelling and content align with broader marketing tactics, campaigns, and priorities. 

• • Maintain an organized library of photo, video, and testimonial assets for reuse across marketing channels. 

• • Support additional marketing and communications projects as needed, such as internal communications, website or blog content, and print materials. 

• Bachelor’s degree in Marketing, Communications, Business, or related field

• • 0-2 years of experience in social media, content creation, or communications (internship or entry-level experience is acceptable).  

  • Genuine interest in and understanding of agriculture, turf, and equipment. Comfortable interacting and communicating with customers and employees 

  • Strong photography and video skills, including phone-first content creation and basic editing for social platforms and comfortable using tools such as Canva, Adobe Premiere Rush, or CapCut.  

  • Strong written and verbal communication skills.  

  • Familiarity with social media management and scheduling tools (e.g., Hootsuite, Sprout Social, Meta Business Suite).  

• • Team player who works well cross-functionally and takes direction from marketing leadership to keep content aligned with broader brand and marketing efforts.  

  • Willingness to travel regularly between locations, including some early mornings, evenings, or weekends for events.  

  • Detail-oriented with strong organizational skills and the ability to manage multiple shoots, projects, and deadlines.