Develop and execute comprehensive marketing strategies for Perspire.tv, managing social media, content, email, and paid advertising campaigns. Drive user acquisition, engagement, and retention; analyze campaign data to optimize performance; collaborate on promotional content; and monitor industry trends and best practices.
This is a remote position.
We are looking for an experienced Marketing Manager to develop and execute comprehensive marketing strategies for Perspire.tv. This role involves managing social media campaigns, content marketing, email marketing, and paid advertising to drive user acquisition, engagement, and retention.
Responsibilities:
- Develop and implement marketing strategies to drive user acquisition and engagement.
- Manage social media campaigns, content marketing, email marketing, and paid advertising.
- Analyze data to measure the effectiveness of marketing campaigns and optimize strategies.
- Collaborate with the team to create compelling content and promotional materials.
- Stay up-to-date with industry trends and best practices.
Requirements
Benefits
Similar Jobs
Artificial Intelligence • Cloud • Consumer Web • Productivity • Software • App development • Data Privacy
Leads partner marketing strategy and execution for Dropbox’s AI and ISV ecosystem, including joint go-to-market plans, positioning, campaigns, launches, evergreen co-marketing, measurement, and growth programs. Manages and develops a partner marketing team while personally leading complex initiatives. Collaborates with Business Development, Partnerships, Product, Sales, Marketing, and Communications, and builds scalable operating models and AI-enabled marketing workflows.
Top Skills:
AIAutomationIsv PlatformsSaaS
Artificial Intelligence • Consumer Web • Digital Media • Fintech • Marketing Tech • Software • Financial Services
Own enterprise partnership lifecycle marketing across journey architecture, segmentation, creative strategy, execution, experimentation, reporting, and optimization. Build scalable journey templates, creative frameworks, QA processes, KPI dashboards, and reporting standards from scratch. Serve as a Customer Success point of contact, lead partner launch workstreams, diagnose performance issues, present recommendations, and use AI to accelerate marketing workflows while applying sound judgment.
Top Skills:
AIBrazeEmail MarketingIterablePush NotificationsResponsysSalesforce Marketing CloudSms Marketing
Information Technology • Machine Learning • Software • Conversational AI • Generative AI • Manufacturing
Lead partner marketing programs for standards organizations, content publishers, resellers, and channel partners. Develop co-branded campaigns, enablement materials, webinars, events, messaging, and product launch activities. Collaborate with Sales, Product Marketing, Partner Management, and regional teams to drive partner engagement, pipeline, revenue, and global campaign execution. Track performance, ROI, sourced pipeline, MDF usage, and partner activation while supporting co-selling and account-based marketing initiatives.
Top Skills:
Account-Based Marketing (Abm)AIPlmSaaS
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
