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About Right Side Up
Right Side Up is a collective of premium marketing talent—with all of the marketing chops and none of the agency fluff. We’re trusted by respected early-stage ventures, fast-growing tech companies, and established Fortune 500 teams to do one thing better: growth.
Our 250+ clients include Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, and Calm.
The Role
We have a client looking for a Google Mobile Specialist. This is a 40-hour per week contract role. The client’s growth marketing team is expanding and looking to add a Mobile Marketing Manager to support a senior lead. This individual will take ownership of execution-level work—building, launching, and reporting on paid media campaigns—freeing up leadership to focus on broader strategy.
Ideal candidates can thrive in a hands-on, mobile-first acquisition environment while operating within a mature, complex organizational structure.
This role will focus on Google’s mobile ecosystem (UAC, YouTube). Web search is not a priority; mobile app acquisition is the primary objective. This is a nuanced and technical role requiring real-world experience with UAC strategy and YouTube ad execution, ideally within high-performance, mobile-first companies.
Responsibilities
- Build, manage, and optimize UAC campaigns across Google’s mobile ecosystem
- Own creative testing workflows and report back on learnings
- Partner with senior stakeholders to support campaign builds and analysis
- Track performance, maintain documentation, and ensure proper tagging and attribution
- Contribute to forecasting, budgeting, and KPI management across key mobile channels
Ideal Candidate Profile
- 3–5 years of experience in growth marketing, with hands-on executional ownership
- Deep experience running UAC and/or YouTube ads within Google’s mobile ad ecosystem
- Familiarity with MMPs (e.g., Appsflyer, Adjust, Branch) and performance tracking infrastructure
- Mobile-first marketer who understands attribution, audience targeting, and optimization loops
- Comfortable reporting to senior leads and operating in high-accountability environments
Apply today!
Right Side Up Austin, Texas, USA Office
Austin, TX , United States
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
