Organic Social Media Consultant

Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.

Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We're trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 1400+ clients including Reddit, Robinhood, Lyft, Gusto, Stripe, Rippling, Shopify, Noom, Hinge Health, Kikoff, and more.

About the Role

We’re seeking freelance Organic Social Media Consultants to join our talent collective and support a range of B2C, B2B, and D2C clients. This role is ideal for marketers who can build and grow social presence through creative content, platform expertise, and strong community engagement.

Projects may include developing social strategies, managing day-to-day posting, launching new channels, or scaling existing programs. Contract engagements typically range from 10–40 hours per week.

Responsibilities

Develop and execute organic social media strategies across platforms (e.g., Instagram, TikTok, LinkedIn, X, YouTube)

Create and manage content calendars aligned to brand and growth goals

Produce or collaborate on engaging content including posts, short-form video, and series-based content

Manage day-to-day posting, scheduling, and platform optimization

Engage with audiences through comments, DMs, and community interactions

Build and nurture online communities to increase engagement and brand loyalty

Monitor social trends and platform updates to inform content strategy

Analyze performance metrics and optimize content based on insights

Requirements

Strong experience in organic social media management across either B2C, B2B, or D2C brands

Proven ability to grow engagement, audience, and brand presence

Experience with community management and audience interaction

Understanding of platform-specific best practices and trends

Ability to balance creative storytelling with performance-driven outcomes

Familiarity with social media tools (e.g., Sprout, Hootsuite, Later, native analytics)

Strong communication and collaboration skills

Comfort working across different industries and brand voices

Nice to Have

Experience with influencer or creator partnerships

Familiarity with paid social to complement organic efforts

Experience in high-growth startup environments

Experience supporting both strategic planning and hands-on execution