Partner and Field Marketing Manager

Join a dynamic team at the pulse of global markets, where we deliver innovative software and service solutions for essential financial reporting and capital markets transactions. At DFIN, we are a values-driven organization that empowers you to build a fulfilling career while bringing your authentic self to work every day. Our "Win as One" mentality ensures that our team's success is directly linked to Client, Shareholder and Employee Satisfaction.
Recognized as one of AMERICA'S MOST LOVED WORKPLACES® for five consecutive years and a Built In Best Places to Work for six years, we are committed to our employees' total well-being. Enjoy competitive compensation, a flexible workplace, comprehensive benefits, and opportunities for professional growth. Bring your passion and talents to DFIN - because being YOU thrives here.
Summary:
We are looking for a dynamic and results-driven Partner and Field Marketing Manager to drive pipeline and brand visibility by building and executing partner co-marketing and field activations, including our hosted and third-party events program. Working with Sales, Alliances, and the Marketing leadership team, you will translate business priorities into integrated plans, then execute and measure results across digital and in-person events and partner marketing programs. Reporting to the Director of Partner and Field Marketing, the ideal candidate will be a strong cross-functional collaborator with a passion for building impactful partner marketing programs and standout events that align with our broader go-to-market strategies.
This is a hands-on role that requires a blend of creativity, project management, and analytical skills to help drive the growth of our global partnerships and field marketing efforts.
Responsibilities:
• Partner Co-Marketing Program Development: Build relationships with key marketing counterparts at Partner firms and collaborate on the development and execution of partner marketing programs and playbooks to drive growth of our global Partnership ecosystem. • Events Portfolio: Develop event strategy and coordinate logistics and execution for regional and national events, including conferences, roadshows, and webinars. Work closely with sales leadership team to build an events program that aligns with business objectives and regional priorities. Ensure rigorous pre-event audience build, in-event engagement, and post-event outreach and conversion tracking. • Content Development: Ideate and collaborate with the Content and Campaigns team to develop co-marketing assets such as case studies, presentations, and promotional materials. Enable sales and partner sellers with briefs, talk tracks and FAQs that support the sales process. • Brand Consistency: Ensure all partner and field marketing activities reflect brand standards across visual and messaging elements, including execution of booth design, signage and giveaways. • Performance Tracking: Establish KPIs and monitor and report on campaign and event performance. Provide insights and recommendations to optimize future initiatives. • Budget Support: Assist in tracking marketing spend and ensuring activities stay within budget.
Qualifications:
• Experience: 5-7 years of experience in marketing, with a focus on partner, field, or event marketing. Experience in financial services or SaaS is a plus. • Project Management: Strong organizational skills with the ability to manage multiple projects and deadlines. • Collaboration: Excellent interpersonal and communication skills; comfortable working across teams and with external partners. • Analytical Thinking: Ability to interpret data and metrics to evaluate campaign effectiveness and inform decision-making. • Adaptability: Comfortable in a fast-paced environment with shifting priorities and evolving strategies. • Tech Savvy: Familiarity with marketing automation tools, CRM systems (e.g., Salesforce), and event management platforms (e.g, Cvent and ON24).
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