The Principal Data Engineer develops and maintains advertising technology, architecting backend services using microservices and cloud technologies, integrating AI capabilities, and guiding the team in best practices.
Company Description
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Job Description
As a Principal Data Engineer on the AdSmart Engineering Team, you will be directly responsible for design, development, and maintenance of next generation of data-driven advertising technology at NBCUniversal. You will architect and develop platform components that power large-scale audience intelligence, cross-platform identity, real-time decisioning, and AI-enhanced advertising capabilities. The products will enable NBCUniversal to better understand its brand's audiences such as NBC News, Bravo, The Tonight Show, Saturday Night Live, and Peacock streaming service as well as audiences that cross brands.
Responsibilities
Qualifications
Desired Characteristics:
Additional Requirements:
Fully Remote: This position has been designated as fully remote, meaning that the position is expected to contribute from a non-NBCUniversal worksite, most commonly an employee's residence. This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $160,000 - $200,000 (bonus eligible).
We are accepting applications for this position on an ongoing basis.
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].
For LA County and City Residents Only: NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Job Description
As a Principal Data Engineer on the AdSmart Engineering Team, you will be directly responsible for design, development, and maintenance of next generation of data-driven advertising technology at NBCUniversal. You will architect and develop platform components that power large-scale audience intelligence, cross-platform identity, real-time decisioning, and AI-enhanced advertising capabilities. The products will enable NBCUniversal to better understand its brand's audiences such as NBC News, Bravo, The Tonight Show, Saturday Night Live, and Peacock streaming service as well as audiences that cross brands.
Responsibilities
- Serve as a principal software engineer for AdSmart products
- Architect and develop mission-critical backend services using microservices, serverless, and event-driven patterns under the leadership of the VP of Engineering
- Participate in scrum ceremonies and perform peer code reviews
- Utilize cutting-edge cloud computing technologies to solve problems
- Drive integration of LLMs, AI agents, vector search, and ML-based personalization
- Supporting products with the overall roadmap and providing updates to senior leadership
Qualifications
- Bachelor's degree in Computer Science or related field
- 15+ years of software development experience, as a developer and/or manager
- Fluency in Scala, Java, or Python programming languages
- Strong fundamentals in DS/algorithms, OO, FP design patters, and distributed systems
- Experience with AWS serverless and container services
- Experience with both relational database design (SQL), non-relational (NoSQL) databases
- Experience developing and/or consuming web interfaces (REST API) and associated skills
- Excellent communication, collaboration, and problem-solving skills
- Self-directed, ability to multi-task, sharp analytical abilities, excellent communication skills
Desired Characteristics:
- Experience with software containerization, such as Docker
- Experience developing applications using Apache Spark or similar data processing frameworks
- Experience with AWS or other Cloud Providers
- Experience with AWS Lambda, Glue, ECS and similar serverless backend technologies
- Experience with Kafka/MSK, Flink, Kinesis
- LLM, Agentic AI experience
- Ad tech experience
- Results-oriented, high energy, self-motivated
Additional Requirements:
Fully Remote: This position has been designated as fully remote, meaning that the position is expected to contribute from a non-NBCUniversal worksite, most commonly an employee's residence. This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $160,000 - $200,000 (bonus eligible).
We are accepting applications for this position on an ongoing basis.
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].
For LA County and City Residents Only: NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.
Top Skills
Spark
AWS
Docker
Flink
Java
Kafka
Kinesis
NoSQL
Python
Rest Api
Scala
SQL
Similar Jobs at NBCUniversal
AdTech • Cloud • Digital Media • Information Technology • News + Entertainment • App development
The Product Manager, AI Enablement oversees AI starter kits, guiding teams through AI-enabled workflows, and driving product adoption. They manage product backlogs, write user stories, and work with cross-functional teams to enhance adoption and efficiency in workflows.
Top Skills:
Ai AssistantsAutomation ToolsChatgpt EnterpriseGithub CopilotPrdsWorkflows
AdTech • Cloud • Digital Media • Information Technology • News + Entertainment • App development
The Lead IT GRC Analyst will manage the security governance program, design cyber governance processes, and ensure secure configurations across IT platforms.
Top Skills:
Active DirectoryAWSAzure AdCis BenchmarksIso 27001Microsoft 365NistSoc 2
AdTech • Cloud • Digital Media • Information Technology • News + Entertainment • App development
The Director will define and execute the analytics strategy and AI solutions, collaborating with business leaders to align analytics with commercial decisions and drive operational efficiency.
Top Skills:
AIMicrostrategyMlPower BISalesforceSalesforce Data CloudTableau
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
.png)
.png)