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Way

Product Lead

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In-Office
Austin, TX
In-Office
Austin, TX

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Headquartered in Austin, Texas, with its EMEA HQ in Paris, Way is the category-leading B2B technology platform empowering brands to unlock the power of experiences. In a world where 76% of consumers prefer spending on experiences over material goods, Way enables brands to adapt to this shift with cutting-edge technology.

Founded in 2020, Way began as a solution for hospitality brands to drive brand loyalty and generate experiential revenue at scale. Industry leaders like Hyatt Hotels, Hilton, Trailborn, and Auberge Resorts Collection rely on Way’s all-in-one experiential platform to launch unforgettable experiences — from hot air balloon rides in Mexico City to truffle hunting in the French countryside.

Way has achieved significant milestones, including a $20 million Series A funding round in late 2022, led by Tiger Global and MSD Capital (Michael Dell), at a $100M valuation. As the company continues its rapid growth, we’re seeking visionary, driven team players to join our dynamic environment, where challenges are met with unmatched rewards as we transform the hospitality and experiences industry globally.

Key Responsibilites

  • Perform up-front discovery through user interviews, competitive research, data analysis, etc. and present findings to the team with conviction and rigor
  • Translate customer feedback into actionable and achievable tasks
  • Partner closely with engineering and design to bring new products and features through the entire development cycle
  • Enable sales and marketing teams to effectively communicate with customers

What We're Looking For

  • Previous experience in engineering or product design is required (you’ve been a builder before, not just a planner)
  • 3-5+ years experience in the software industry (preferably at a venture backed startups)
  • World-class design & product taste
  • Experience working in Figma and other new emerging AI tools to help prototype ideas quickly and effectively
  • Extreme speed and clarity
  • Excellent communication and organizational skills
  • Has a desire to always go above and beyond
  • Has a desire to be the best at their craft
  • Candidates are required to be located in or willing to relocate to Austin, TX - Way is building a workplace environment of team members who are passionate and excited to be together in person at its space in downtown Austin to continue to enable our fast-paced growth trajectory
  • You should be excited about startups and not looking for an easy job. This is a commitment, but it’s a commitment that will set you, and as a byproduct, the company, apart from the pack

Why Join Way?

  • Attractive salary package commensurate with experience and skill level.
  • Comprehensive healthcare coverage and other benefits.
  • Opportunities for professional growth in a fast-paced tech environment.
  • Stock options that offer a stake in our success.
  • Modern office located in the vibrant city of Austin, Texas.
  • Annual stipends for hotel stays and travel, allowing you to experience our partner offerings firsthand.

Way Austin, Texas, USA Office

CBD Austin

What you need to know about the Austin Tech Scene

Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.

Key Facts About Austin Tech

  • Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
  • Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
  • Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
  • Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center

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