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The Product Marketing Manager at DISCO plays a crucial role in driving the success of our sales and product teams. They are responsible for developing and executing initiatives that effectively promote our products in the market. They ensure that our product messaging and positioning resonate with target customers and contribute to the overall growth of the business.
What You'll Do- Competitive Analysis: Conducts competitive analysis to identify market trends and opportunities,
and to position our products effectively against competitors. - Customer Insights: Conducts market research and gathers customer insights to understand customer needs, preferences, and pain points, and uses these insights to shape product marketing strategies.
- Sales Enablement: Works closely with the sales team to create sales collateral, product training materials, and other resources that empower the sales team to effectively promote and sell our products.
- Go-to-Market Strategy: Collaborates with the product team to develop go-to-market plans for new product launches, ensuring successful product introductions.
- Product Messaging and Positioning: Develops and refines clear and impactful product messaging and positioning that highlights the unique value propositions of our products.
- 5+ years of experience in product marketing, with a demonstrated success with measurable outcomes in previous product marketing roles.
- Experience in technology or software product marketing, particularly in the B2B or SaaS space.
- Solid understanding of product marketing principles, best practices, and methodologies.
- Proficiency in market research, customer segmentation, and competitive analysis.
- Strong communication and presentation skills, with the ability to effectively communicate product value propositions to different audiences.
Perks of DISCO
- Open, inclusive, and fun environment
- Benefits, including medical, dental and vision insurance, as well as 401(k)
- Competitive salary plus RSUs
- Flexible PTO
- Opportunity to be a part of a company that is revolutionizing the legal industry
- Growth opportunities throughout the company
#LI-Hybrid
DISCO provides a cloud-native, artificial intelligence-powered legal solution that simplifies ediscovery, legal document review and case management for enterprises, law firms, legal services providers and governments. Our scalable, integrated solution enables legal departments to easily collect, process and review enterprise data that is relevant or potentially relevant to legal matters.
Are you ready to help us fulfill our mission to use technology to strengthen the rule of law? Join us!
We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
DISCO Austin, Texas, USA Office
Our global headquarters are located in the thriving downtown of Austin!
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