Product Marketing Manager

WHAT WE DO

Nitrogen has been revolutionizing how financial advisors and wealth management firms engage with their clients since the launch of Riskalyze in 2011. Nitrogen offers AI Advisor Software to help advisors crush every meeting. From an advisors first prospect conversation to every client review, Nitrogen helps firms show up ready to impress. Today, we offer AI Risk Center, AI Research Center, AI Planning Center, AI Meeting Center, and AI Tax Center designed to help firms and financial advisors deliver personalized advice. We invented the Risk Number®, built on top of a Nobel Prize-winning academic framework, and are the champions of the Fearless Investing Movement — tens of thousands of financial advisors are committed to our mission of empowering the world to invest fearlessly.

Nitrogen is an equal opportunity employer. We encourage people from underrepresented groups to apply. We are committed to being fair and intentional in our hiring decisions by reviewing every application thoroughly.

WHAT YOU’LL BE WORKING ON

As our Product Marketing Manager, you will be responsible for equipping the revenue team with training, tools, and expertise to effectively sell our world-class products, while empowering advisors to fully understand and appreciate their value.

1. Lead Sales Enablement and Revenue Readiness: Own the end-to-end readiness of sales and customer success teams. Translate product features into sales narratives, battle cards, and talk tracks. Ensure every rep can articulately demo new and existing features with confidence. 
2. Develop and Manage Revenue Onboarding: Build and administer a standardized product onboarding curriculum for new sales and CS hires to ensure faster ramp times and consistent messaging from day 1.
3. Define and Maintain Product Messaging: Act as the keeper of Nitrogen’s platform messaging by establishing a clear and consistent articulation of our products’ and features’ value, ensuring alignment with the company’s strategic direction.
4. Develop Internal and External Training Content: Develop engaging training content, demo decks, and presentations for both online and in-person events. Execute continuous training cycles to ensure the team remains fluent in the latest product launches and market changes.
5. Master Industry Knowledge: Become the go-to expert on relevant wealth management technology solutions, creating comparative materials that effectively position Nitrogen in the marketplace.
6. Conduct Market Research and Analysis: Perform comprehensive market research and competitive analysis to identify trends, customer needs, and competitive positioning, using these insights to inform product development, marketing strategies and sales enablement content.
7. Coordinate and Systemize Product Launches and Go-To-Markets: Oversee the execution of product launches and feature updates, ensuring timely and targeted delivery of materials to appropriate audiences to maximize impact.
8. Optimize Product Pages and Knowledge Base: Manage product pages and the Knowledge Base to ensure high-quality, consistent written and visual content.
9. Develop Multimedia Campaign Content: Write compelling scripts and storyboards for multimedia campaigns.
10. Implement Customer Feedback Loop and Performance Tracking: Establish and maintain a robust feedback loop with customers and sales teams to gather insights on product performance and customer satisfaction, combined with performance data to drive continuous product improvements.

1. 4+ years of Product Marketing and/or Sales Enablement experience required with preference in Fintech or Wealth Management.
2. Strong understanding of SaaS (Software as a Service) and managing product launches.
3. Unique ability to articulate the value of SaaS solutions in a wealth management context.
4. Masterful written and verbal communication skills.
5. Proficiency in the language of our core audiences: advisors, broker-dealers, corporate RIAs, custodians, and asset managers.
6. A design eye for accuracy and continuity in visual media.
7. Adept at project management and cross-functional collaboration.
8. Capable of conducting meticulous follow-up and being a leader. Doesn’t drop the ball.
9. Ability to internalize the company’s “voice”: a hybrid of financial services professionalism, technology company innovation and attention-grabbing straight talk that shows the attitude, personality, and culture of our company.

The expected compensation range for this role is a $85k-$95k + annual bonus target.

Lesser experience may result in lower compensation and greater experience may result in greater compensation than the stated range.

Financial Benefits & Perks

• 4% 401(k) Match. Our employees invest so much in our company and we love getting to invest in them. The company will match your contributions dollar-for-dollar, up to 4% of your total annual compensation.
• Free Financial Planning Services. By working at a financial technology company, you get the benefit of fantastic financial advice. This is offered to all employees wanting expert guidance on how to handle their money.

Health & Family

• Medical, Dental & Vision insurance plans. We want to help keep you (and your family) healthy! Comprehensive health insurance options for you & your family.
• Health Savings Accounts (HSA) or Flexible Spending Accounts (FSA) available depending on chosen medical plan. We know that investment risk isn’t a one-size-fits all and neither are your health savings options!
• Generous maternity & paternity leave for either the birth or adoption of a child. Mom's & Dad's need time with their new family members!
• Discounted pet insurance available. Pets are family too!!

Time Away & Culture

• 3 weeks vacation & 1 week sick time per year.Take the time you need for fun or simply time to recover from not feeling well.
• 11 paid company holidays per year. Enjoy your time off; you deserve it!
• Remote & in-person team building activities help our employees stay connected and engaged. We absolutely love to hype our people up!
• Company wide meetings held by our CEO benefit all employees by keeping everyone in the loop. We are one team, and we tackle projects together.
• Employee development is our priority. From leadership training, to mentorship, to industry resources, we care about progressing you in your career.

WANT TO KNOW MORE?

While you can learn a lot from a job description, you may have more questions, and that’s totally okay! We encourage all individuals interested in working at Nitrogen to learn more about us by checking us out on our website and social media platforms: