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Medely

Product Marketing Manager

Posted 4 Days Ago
Remote
Hiring Remotely in USA
120K-134K Annually
Senior level
Remote
Hiring Remotely in USA
120K-134K Annually
Senior level
Lead product positioning, launches, and adoption for a two-sided healthcare marketplace. Conduct customer research, define messaging and GTM plans, partner with Product, Sales, and Lifecycle Marketing, and drive feature adoption through analytics and enablement.
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The Company

Medely is a high-growth series-C technology start-up reimagining the future of healthcare work by providing an on-demand marketplace and workforce management tools. With the support of top-tier investors, Medely has quickly become a go-to platform for healthcare professionals to instantly access high-paying jobs with the freedom and flexibility to work when and where they want. 

As a fully remote team of sharp, collaborative, and entrepreneurial individuals, we are dedicated to redefining the way healthcare workers and facilities work together to provide for patients. We are looking for passionate and skilled professionals to join our team and help us take on tough challenges in this fast-expanding healthcare industry segment.  

Join us in our mission to transform the healthcare staffing industry and improve patient lives!

The Role: 

We're seeking an experienced Product Marketing Manager to support positioning, launches, and adoption strategy across our platform. Medely operates a two-sided marketplace connecting healthcare facilities with licensed clinicians.

In this role, you will help ensure our value is clearly communicated to both facilities and professionals, and that new features are successfully brought to market and adopted. You will partner closely with Product, Lifecycle Marketing, Sales, and Account Management to translate customer insight into clear messaging and measurable growth.

The Impact You'll Make:

  • Conduct qualitative and quantitative research to understand customer needs and perceptions

  • Partner with Product to inform roadmap decisions through customer research, competitive analysis, and usage insights

  • Develop positioning and messaging for new and existing features

  • Own go-to-market planning and execution for new features and enhancements, including internal enablement and external communications

  • Define adoption strategy for high-impact features and identify opportunities to increase usage

  • Analyze product usage data and customer feedback to identify gaps in understanding or value realization

  • Maintain and evolve buyer personas across facilities and professionals

  • Equip Sales and Account Management with messaging and collateral

  • Partner with Lifecycle Marketing to ensure positioning is reflected in campaigns and in-product experiences

Who You Are:

  • A minimum of 5+ years of marketing experience, including at least 3 years in a product marketing role

  • Experience partnering closely with Product teams on feature launches and roadmap planning

  • Strong positioning and messaging skills

  • Analytical mindset with the ability to translate data and customer insight into strategic recommendations

  • Proven ability to drive cross-functional initiatives and influence stakeholders across Product, Sales, and Marketing

  • Ability to manage multiple initiatives and prioritize effectively in a fast-paced environment

Who Sets You Apart:

  • Experience marketing to both B2B and B2C audiences

  • Experience working within a two-sided marketplace model

  • Experience leading customer interviews, surveys, or competitive research

  • Experience working in a startup or fast-paced, high-growth environment

Why Medely: Benefits & Perks

  • Competitive Compensation: Based on experience and performance

  • Long-term Incentives: 401k

  • Healthcare Benefits: Full suite of benefits including medical, dental, and vision insurance

  • Flexibility: We believe that work/life balance is important, so we offer flexible and unlimited PTO

  • Paid parental leave

  • Purpose: Join a growing mission-oriented startup that is modernizing the healthcare industry nationally!

  • Ownership: Drive meaningful business impact on a team you’ll help build and define!

  • Remote: Work in a digital environment with all the tools to achieve your work as though you were in the office!

We're an equal opportunity employer to all. We interview and hire applicants of all backgrounds, orientations, expressions, and identities.

Work location is flexible if approved by Medely.

Medely does not accept unsolicited resumes from agencies. We consider any resume (CV) or biography received from an agency or outside recruiter without prior approval from a member of the Medely Human Resources or Recruiting team to be unsolicited and gratuitous, and such submissions will not be recognized by Medely for purposes of “ownership” of the candidate.

We are an E-Verify company.

Compensation Range: $120K - $134K


#BI-Remote

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