Sales Readiness Enablement Manager

We’re looking for a strategic and execution-focused Sales Readiness Enablement Manager to drive messaging fluency, competitive confidence, and deep product understanding across our field sales team. This role will serve as a vital bridge between Product Marketing, Revenue Enablement, Product, and Sales — ensuring our sellers are always audible-ready with the product knowledge, talk tracks, and competitive insights they need to generate pipeline and win deals.

This role is focused on activating, operationalizing, and training on GTM storytelling. You’ll create field-ready assets, training, and programs that align with real-world selling moments and new product capabilities.

If you thrive at the intersection of storytelling, product education, and enablement — and want to have a measurable impact on seller performance and revenue growth — we’d love to meet you.

• Operationalize product marketing insights into seller-friendly formats: battlecards, talk tracks, one-pagers, and discovery guides.
• Develop and deliver ongoing product enablement programs, ensuring sellers are fluent in our platform capabilities, use cases, and differentiation.
• Collaborate with Product Marketing to embed storytelling and demo readiness into onboarding, micro-learnings, and sales stage playbooks.
• Lead product launch readiness efforts — from coordinating internal release briefings to building reinforcement plans post-launch.
• Launch messaging and product readiness initiatives for key releases and updates.

• Build and maintain competitive resources (Klue) for sellers, tailored to real selling situations (e.g., call guides, objection handling, “how we win” cheat sheets).
• Partner with Product Marketing and Product Management to ensure field insights inform and refine our positioning.
• Enable sellers with vertical-specific, persona-driven, and product-contextual differentiation messaging.
  

• Drive field adoption of AI tools (e.g., AI call prep, follow-up drafting, research assistants) 
• Capture and codify winning behaviors from top sellers — discovery questions, objection handling, deal strategy — and translate them into repeatable, field-ready assets.
• Build feedback loops to continuously refine AI usage and best-practice libraries based on seller performance and customer outcomes.

• Liaise with sales leadership, RevOps, product marketing, and the field to bring the best content and messaging to market quickly.
• Design and facilitate engaging product and sales readiness training, both live and virtual, reinforcing confidence in our platform story and competitive positioning.
• Build and measure success metrics to understand the impact of messaging, product training, and enablement materials.
• Stay current on technology and industry trends to ensure enablement remains modern, relevant, and tightly connected to product evolution.

• Sellers consistently express confidence in delivering the Torq story, articulating product value, and handling competitive scenarios.
• PMM and product content are regularly activated in the field through enablement programs, with clear usage and impact data.
• Win rates improve in targeted competitor scenarios and outbound-attributed pipeline increases.
• Product launches are accompanied by clear enablement plans, with sellers trained and confident before release.

Specifically, you bring:

• 5-7+ years of experience in Sales Enablement or GTM Enablement within a B2B SaaS environment; 
• Cybersecurity experience strongly preferred.
• Deep understanding of modern selling methodologies (e.g., MEDDICC, Command of the Message, Value Selling) and coaching best practices.
• Demonstrated ability to build, scale, and measure enablement programs that drive tangible improvements in pipeline generation, win rates, and ramp times.
• Excels in high-velocity environments and embraces change with speed and flexibility as business needs evolve.
• Exceptional facilitation, communication, and stakeholder management skills across all levels of the organization.
• Strong business acumen with a data-driven, outcome-oriented approach to prioritization and decision-making.
• Hands-on experience with tools like Salesforce, Gong, and learning or enablement platforms (we use Go-to-Market Buddy).
• Comfortable working autonomously in a distributed environment while driving alignment across multiple stakeholders.

As an equal opportunity employer, we are committed to a team defined and empowered by diversity. We consider qualified applicants without regard to race, religion, color, national origin, gender, sexual orientation age, marital status, veteran status or disability status.

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