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Upstart

Software Engineer, Marketing Platform

Sorry, this job was removed at 10:11 p.m. (CST) on Friday, Aug 15, 2025
Easy Apply
Remote
2 Locations
142K-197K Annually
Easy Apply
Remote
2 Locations
142K-197K Annually

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About Upstart

Upstart is the leading AI lending marketplace partnering with banks and credit unions to expand access to affordable credit. By leveraging Upstart's AI marketplace, Upstart-powered banks and credit unions can have higher approval rates and lower loss rates across races, ages, and genders, while simultaneously delivering the exceptional digital-first lending experience their customers demand. More than 80% of borrowers are approved instantly, with zero documentation to upload.

Upstart is a digital-first company, which means that most Upstarters live and work anywhere in the United States. However, we also have offices in San Mateo, California; Columbus, Ohio; and Austin, Texas.

Most Upstarters join us because they connect with our mission of enabling access to effortless credit based on true risk. If you are energized by the impact you can make at Upstart, we’d love to hear from you!

Upstart's Marketing Platform team is developing innovative solutions and strategies that drive efficient and scalable marketing outreach, empowering us to effectively engage with our users while having a direct impact on Upstart's mission and growth. The team is responsible for the creation and evolution of the systems, tools, and integrations to engage with existing users and attract new customers. 

As a Software Engineer on the Marketing Platform team  at Upstart, you will be instrumental in helping us create the tools and systems to target the right users with the right content at the right time. You will work closely with cross-functional counterparts in Analytics, Lifecycle and Performance Marketing, Machine Learning, and Product to create a scalable marketing platform that mobilizes Upstart’s owned channels to drive users to our products efficiently. 

How you’ll make an impact

  • Work with cross functional partners including product managers, designers, machine learning engineers, analytics, and marketing managers to design and deliver high-quality products to be served across various marketing channels
  • Design and build technology for serving marketing content to users via scalable and personalized landing pages, emails, push notifications, and in-product content
  • Make architectural contributions and decisions to improve the reliability of our software and maintainability of our code base

Minimum Qualifications 

  • 4+ years of professional software development experience 
  • Strong proficiency in one or more programming languages such as Ruby, Java, Python, or Javascript
  • Experience building scalable APIs and microservices in a cloud-based environment (e.g., AWS, GCP).
  • Experience leading small to medium sized projects over multiple months and/or multiple engineers
  • Excellent written and verbal communication skills with the ability to work in a distributed team 

Preferred Qualifications

  • Experience working on systems that integrate with 3rd parties and/or ingest, store, expose large amounts of data
  • Professional experience working with Ruby on Rails and/or Kotlin
  • Experience with SQL, data warehouses, or other database technologies
  • Experience working with marketing technology or growth engineering

Travel requirements As a digital first company, the majority of your work can be accomplished remotely. The majority of our employees can live and work anywhere in the U.S but are encouraged to to still spend high quality time in-person collaborating via regular onsites. The in-person sessions’ cadence varies depending on the team and role; most teams meet once or twice per quarter for 2-4 consecutive days at a time.

At Upstart, your base pay is one part of your total compensation package.  The anticipated base salary for this position is expected to be within the below range. Your actual base pay will depend on your geographic location–with our “digital first” philosophy, Upstart uses compensation regions that vary depending on location. Individual pay is also determined by job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

In addition, Upstart provides employees with target bonuses, equity compensation, and generous benefits packages (including medical, dental, vision, and 401k).

United States | Remote - Anticipated Base Salary Range
$142,000$196,600 USD

Upstart is a proud Equal Opportunity Employer. We are dedicated to ensuring that underrepresented classes receive better access to affordable credit, and are just as committed to embracing diversity and inclusion in our hiring practices. We celebrate all cultures, backgrounds, perspectives, and experiences, and know that we can only become better together. 

If you require reasonable accommodation in completing an application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please email [email protected]

https://www.upstart.com/candidate_privacy_policy

Upstart Austin, Texas, USA Office

Upstart's office in Austin overlooks a waterfront park, Auditorium Shores, in the trendy Bouldin Creek neighborhood. With views of the Austin skyline, the office serves as a hub for our sales teams. The workspace is also available to ATX Upstarters seeking an in-office experience.

What you need to know about the Austin Tech Scene

Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.

Key Facts About Austin Tech

  • Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
  • Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
  • Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
  • Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center

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