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Token Metrics is seeking a dynamic X/Twitter Social Media Manager – X (formerly Twitter) to drive engagement, community building, and brand storytelling on one of the fastest-moving platforms. You’ll help shape the voice of Token Metrics to a global audience of crypto traders, investors, and enthusiasts.
Job PurposeThe Social Media Manager will own and grow our presence on X/Twitter by creating high-impact, on-brand content, engaging with our community, and leveraging platform trends to boost visibility. Your work will directly contribute to increased user engagement, thought leadership positioning, and awareness across the crypto and fintech space.
Key Responsibilities
- Develop and execute a comprehensive X/Twitter content strategy.
- Create original tweets, threads, and content in real time to ride trends and crypto news cycles.
- Monitor and engage with our community, influencers, and key voices in the industry.
- Collaborate with internal stakeholders (marketing, product, research) to align messaging.
- Analyze metrics and optimize content performance weekly.
- Establish a distinct, authentic brand voice that resonates with the crypto community.
Required Skills and Qualifications
- 3+ years of social media experience, with a strong focus on X/Twitter.
- Demonstrated deep knowledge of crypto or trading.Exceptional writing skills and meme fluency.
- Experience using tools like Sprout Social, Hootsuite, or X Pro.
- Strong understanding of analytics and KPIs for social success.
- Ability to think fast, adapt, and execute in real time, which includes detailed posts on trends daily.
Preferred Qualifications
- Experience in crypto, Web3, or financial services.
- Background in journalism, content creation, or community building.
About Token Metrics
Token Metrics helps crypto investors build profitable portfolios using artificial intelligence-based crypto indices, rankings, and price predictions.
Token Metrics has a diverse set of customers, from retail investors and traders to crypto fund managers, in more than 50 countries.
Token Metrics Austin, Texas, USA Office
7600 Chevy Chase Drive, Austin, TX, United States, 78752
What you need to know about the Austin Tech Scene
Austin has a diverse and thriving tech ecosystem thanks to home-grown companies like Dell and major campuses for IBM, AMD and Apple. The state’s flagship university, the University of Texas at Austin, is known for its engineering school, and the city is known for its annual South by Southwest tech and media conference. Austin’s tech scene spans many verticals, but it’s particularly known for hardware, including semiconductors, as well as AI, biotechnology and cloud computing. And its food and music scene, low taxes and favorable climate has made the city a destination for tech workers from across the country.
Key Facts About Austin Tech
- Number of Tech Workers: 180,500; 13.7% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Dell, IBM, AMD, Apple, Alphabet
- Key Industries: Artificial intelligence, hardware, cloud computing, software, healthtech
- Funding Landscape: $4.5 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Live Oak Ventures, Austin Ventures, Hinge Capital, Gigafund, KdT Ventures, Next Coast Ventures, Silverton Partners
- Research Centers and Universities: University of Texas, Southwestern University, Texas State University, Center for Complex Quantum Systems, Oden Institute for Computational Engineering and Sciences, Texas Advanced Computing Center
