Teams at Right Side Up

Freelance operations consultant who maps and redesigns workflows, manages project backlogs, and builds AI-enabled internal tools. The role involves developing full-stack applications with Supabase and Vercel, replacing spreadsheets and no-code tools with secure scalable systems, and documenting processes for independent team adoption.

Own and scale non-branded paid search programs for fintech and regulated financial services clients. Manage Google Ads and Microsoft Advertising campaigns, bidding, targeting, keyword strategy, budgets, forecasting, and testing. Improve acquisition efficiency, launch channels from zero to one, and conduct incrementality studies using geo-experiments and holdouts. Partner with data science and analytics teams, navigate compliance reviews, and translate performance data into recommendations for senior stakeholders. Projects typically require 10 to 40 hours weekly.

Freelance paid social consultant responsible for developing and executing Meta campaigns for fintech and other regulated financial services clients. The role focuses on scaling channels from zero to one, managing substantial monthly spend, improving acquisition economics, leading creative and campaign testing, and partnering with analytics teams on incrementality studies. Consultants may also optimize YouTube and programmatic channels, translate performance data into recommendations, and coordinate compliance and cross-channel media strategies.