Associate Account Representative

The Associate Account Representative supports the growth of Four Hands’ Trade Sales business by developing new customer relationships and supporting existing accounts through outbound engagement and consultative sales practices. This role participates in a 26-week structured training program designed to build foundational sales capabilities, including product knowledge, customer engagement, CRM utilization, and full-cycle sales support.  

Following training, this role manages customer relationships, identifies sales opportunities, and guides clients through the sales process from initial outreach through purchase execution and ongoing account support, helping drive long-term customer partnerships.

In This Role 

• Participate in a 26-week structured training program designed to develop foundational sales skills and product expertise: 
  • Product knowledge and industry insights 
  • Outbound sales techniques and best practices 
  • CRM and sales software usage 
  • Customer engagement, objection handling, and closing strategies 
• Conduct outbound calls and follow established sales training process to engage potential clients 
• Collaborate with sales leadership and team members to refine sales approach 
• Track progress to successfully meet training milestones 
• Establish foundational sales skills through assessments and role-play exercises 
• Consistently meet established weekly and monthly sales metrics, demonstrating readiness and performance required to transition into a fully ramped sales position 
• Manage the full sales cycle from application qualification, customer first touch, onboarding, purchase execution, and ongoing account management  
• Utilize inbound/outbound calls, emails, and other communication channels to generate new business acquisition with new and existing customers  
• Act as a trusted advisor by leveraging product expertise to identify customer needs and deliver tailored solutions that drive revenue growth  
• Educate customers on pricing, lead times, and other product specifications as needed  
• Proactively share upcoming product launches, extensions, and special promotions with customers  
• Develop and maintain a robust list of prospective customers in Salesforce, including marketing leads, trade show contacts, and web inquiries  
• Partner with Marketing, Sales Operations, and other Sales departments to execute campaigns  
• Utilize Salesforce CRM to manage and track sales activities, maintaining accurate data for forecasting and reporting  
• Attend a minimum of 4 industry-related trade shows annually for one week at a time for preset dates, supporting customer engagement 
• Other duties as assigned, in accordance with training and qualifications   
• Uphold our Core Values and be a valuable member of the Four Hands team:    
  • Be open and honest    
  • Reach for excellence    
  • Act with responsibility    
  • Value the whole person    
  • Enjoy the journey     

The Ideal Person

• 2+ year of experience in sales, customer service, sales support, or a similar client-facing role  
• Demonstrated ability to build customer relationships and communicate effectively in a consultative sales environment  
• Experience working in a fast-paced environment while delivering a polished, professional experience to customers  
• Exposure to outbound outreach, lead generation, or customer engagement activities that support business development  
• Familiarity with CRM systems used to track activity, manage pipelines, and maintain customer data (Salesforce preferred)  
• Strong written and verbal communication skills with the ability to clearly present product information and respond to customer inquiries  
• Strong organizational skills with the ability to manage multiple accounts, follow-ups, and priorities simultaneously  
• Ability to collaborate cross-functionally with Marketing, Sales Operations, and other internal partners  
• Willingness and ability to travel to attend a minimum of four industry trade shows annually for week-long events  
• Comfort leveraging modern productivity and research tools, including AI-enabled platforms, to support efficiency and customer engagement