B2B Marketing Associate Account Director

Disclaimer: This is a remote position, but candidates must be residents of and legally authorized to work in the US to be considered.

**We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S. 

A day in the life:

You'll own a portfolio of 4–6 B2B accounts. You will serve as the primary strategic partner for your clients on a day-to-day basis, owning the narrative around performance, identifying growth opportunities, and ensuring all marketing efforts ladder up to business objectives. A successful candidate is a strong cross-channel marketer and communicator who can confidently translate data into insights, guide internal teams, and build trust with clients. This is a critical role in ensuring accounts are not only running efficiently, but driving meaningful business impact.

As an Associate Account Director (AAD), you will act as the day-to-day strategic lead for B2B clients, ensuring marketing efforts are aligned to pipeline growth, lead quality, and revenue outcomes—not just campaign performance. You will work closely with client marketing and sales teams, helping bridge the gap between MQL generation and pipeline conversion. This role requires comfort discussing ICP definition, lead scoring, funnel conversion, and sales feedback loops. You’ll partner with Project Managers to ensure execution stays on track, while collaborating with the Account Director to refine quarterly strategy and long-term growth plans.

Responsibilities:

• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
• Lead weekly client calls on larger accounts; support PM-led calls on smaller accounts — own the performance narrative either way
• Translate Power Circuit roadmap outputs into weekly account priorities; flag when execution is drifting from the strategy
• Stay close to pipeline metrics — lead quality, MQL→SQL conversion, funnel contribution — and surface concerns to the AD before they reach the client as surprises
• Coordinate paid, SEO, content, and ABM teams around a unified account strategy
• Work directly with client marketing contacts to align on ICP, campaign priorities, and reporting cadence
• Support the AD on quarterly strategy, renewal prep, and service expansion conversations
• Build and maintain strong client relationships; contribute to ≥90% retention across your accounts
• Work in Iris and nova daily; use performance data to surface issues before clients raise them; maintain Pulse cadence at 100%

Role Requirements:

• 4–7 years in B2B marketing or client services, with experience managing client relationships day-to-day
• Understands pipeline metrics well enough to own the conversation — MQL, SQL, CPL, win rates, CAC
• Familiar with CRM and marketing automation platforms (HubSpot, Salesforce, etc.) and how they connect to reporting
• Comfortable presenting to and communicating with VP and director-level client stakeholders
• Cross-channel fluency across paid, SEO, content, and ABM — you don't need to be an expert in all of them, but you need to know when something's off
• Has worked in B2B marketing environments and understands the sales cycle dynamics that make it different
• Strong written and verbal communication; can translate data into a clear narrative

Key Performance Indicators (KPIs)

• Expansion to Churn Ratio (ETCR)
• Net MRR across portfolio
• Client NPS (8+ avg)
• Monthly Service Expansion pipeline generation
• Power Circuit Certification (annual)

Most Important Things (MITs)

• Team Coaching and Development
• Marketing Strategy, Development and Execution
• Client Retention and Client Revenue Growth

Benefits & Perks:

• Base salary + commission opportunities
• Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
• 401(k) plan - 4% employer contribution matching 
• Unlimited Time Off available on day one
• Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
• Fully flex work environment: full-remote, in-office, or hybrid 
• A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
• Employee Assistance Program (EAP)
• 12 observed United States national holidays + 2 mental health recharge days per year
• Unlimited opportunities for growth & leadership within a rapidly growing firm
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
• Quarterly awards including prize money and recognition for outstanding performance
• Opportunities to be involved in company DEI initiatives