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Bitdeer Group

Communications Lead

Posted 3 Days Ago
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In-Office
Austin, TX, USA
Senior level
In-Office
Austin, TX, USA
Senior level
Responsible for leading US media strategy, brand storytelling, and public affairs in the AI and crypto-mining sector, while maintaining relationships with journalists.
The summary above was generated by AI

Bitdeer is a world-leading technology company for Bitcoin mining and AI cloud.

Bitdeer is committed to providing comprehensive Bitcoin mining solutions for its customers. Apart from designing industry-leading ASIC chips and manufacturing mining rigs, the Group handles complex processes involved in computing across the value chain. This includes equipment procurement, transport logistics, datacenter design and construction, equipment management, and network and facility operations. Bitdeer also offers advanced cloud capabilities to customers with a high demand for artificial intelligence.

Headquartered in Singapore, Bitdeer operates globally with a diversified 3 GW energy portfolio, and deploys Bitcoin mining and HPC datacenters in the United States, Bhutan, Norway, Canada, Malaysia, and Ethiopia.

Bitdeer is seeking a Communications Lead responsible for spearheading the company’s US media strategy, brand storytelling, and public affairs within the fast-paced AI and crypto-mining data center sector. You will serve as the primary press lead, leveraging a strong network of financial and business journalists to secure high-impact earned media while aligning local narratives with global HQ objectives. The ideal candidate brings over 8 years of experience in corporate communications and a proven ability to provide high-level PR counsel across complex multimedia platforms.

Key Responsibilities:

  • US Communications strategy: Drive planning and execution in alignment with HQ Group objectives, protocol requirements and outcome expectations.
  • Digital communications: Develop and produce appropriate multimedia owned content for use in announcements such as news releases, media statements, social media posts, online blogs, etc.
  • Earned media: Press office function for the Groups’ US-based operations, including maintaining journalist relationships, securing positive coverage with key financial, business and crypto media; preparing and supporting company spokesperson interactions with journalists.
  • Brand storytelling: Craft authentic storytelling narratives that connect the company’s US-based operations with local culture and resonates with community values.
  • Public affairs: Identify and facilitate local external stakeholder interactions relevant to the company’s operational footprint to engender deeper public understanding of the company’s value proposition and contribution.

Requirements:

  • Demonstrated ability to successfully operate in a complex, dynamic fast-paced working environment. Bitcoin mining and crypto industry experience highly regarded.
  • 8+ years of relevant experience, with experience in corporate communications roles, responsible for brand storytelling, media relations and content production.
  • Experience in providing communications and public relations counsel and proven track-record applying judgement that results in a positive or desired outcome.
  • Excellent writing skills that demonstrate the ability to communicate logically across a range for content formats.
  • Excellent interpersonal skills with the ability to influence and gain alignment across various multiple stakeholders.
  • Self-starter with an ability to determine informational needs, collect and analyze information, and develop statistical analysis and reports.
  • A strong base of existing journalist relationships with key US-based business, financial and industry media

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Bitdeer is committed to providing equal employment opportunities in accordance with country, state, and local laws. Bitdeer does not discriminate against employees or applicants based on conditions such as race, color, gender identity and/or expression, sexual orientation, marital and/or parental status, religion, political opinion, nationality, ethnic background or social origin, social status, disability, age, indigenous status, and union.

Top Skills

Digital Communications
Multimedia Content Production

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