Full-Stack Content Creator

Coffee is "wakeup technology" that has not materially improved in 1,500 years. We are changing that. 50% of Americans have a gene variant that makes metabolizing caffeine difficult, causing jitters, bloating, and stomach problems. Most people shrug their shoulders and say, "Welp, that's coffee." Instead of shoulder shrugging, we've developed a priority blend of coffee, functional mushrooms, collagen protein, and nootropics to promote focus, energy, immunity, and gut health. No crash. No B.S. We've served 300,000 customers in the past 3 years. There are 150,000,000 coffee drinkers left. We're less than 1% done. Come join us for the remaining 99%.

We’re looking to bring on a Full-Stack Content Creator who lives and breathes content. Someone who can ideate, shoot, and edit pieces that stop thumbs, spark emotion, and drive performance. You’ll own the process end-to-end: from spotting trends before they break, to scripting scroll-stopping hooks, to delivering polished or gritty content that moves fast and delivers results.

• 1 - 3 years of experience in content creation, social media, or creative production (agency, in-house, or freelance).
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects, Lightroom) and/or Canva, Figma.
• Strong skills in short-form video (TikTok, Reels, YouTube Shorts)  from ideation and filming to editing and publishing.
• Ability to shoot and edit product/lifestyle photography that’s on-brand and social-first.
• Comfortable writing snappy copy/captions and aligning tone of voice with brand guidelines.
• Knowledge of social media platforms, trends, and best practices, with a passion for testing new ideas and formats.
• Basic understanding of content performance metrics (engagement, CTR, conversions) and willingness to optimize based on results.
• Strong project management skills, able to juggle multiple deadlines in a fast-paced startup environment.
• A creative self-starter who’s comfortable wearing many hats and experimenting with new tools and trends.
• Bonus: Experience with motion graphics, animation, or 3D design.
• Bonus: Familiarity with email/CRM creative (Klaviyo, Mailchimp) or website builders (Shopify, Webflow).

• Content Ideation & Scripting: Write story-driven, high-impact scripts and hooks using modern direct response tactics.
• Video Production: Shoot with intention! Comfortable on pro cameras and iPhones alike, with a strong grasp of lighting techniques.
• Editing & Color: Edit fast and clean, working with flat color profiles and elevating them through skilled grading.
• Trendspotting: Stay plugged into social, spotting and adapting new formats, techniques, and cultural moments before they hit saturation.
• Full-Stack Creation: Take ideas from start to finish. Shoot, edit, polish, and post. Bring passion and energy into every stage of the process.
• Content Balance: Switch between polished, brand-ready content and raw, fast-paced scroll stoppers, knowing when each is right.
• Aesthetic Awareness: Not a designer, but you understand clean aesthetics, typography, and layouts that keep content sharp.
• Performance Mindset: Think beyond “making content.” Measure, iterate, and optimize for performance.

• A proven creator with a portfolio of high-performing ads and social content.
• Deep understanding of cameras, lighting, and editing workflows.
• Resourceful with an “I’ll figure it out” energy.
• Obsessed with content and the platforms it lives on—you’re ahead of trends, not chasing them.
• Hungry, passionate, and driven to create work that performs and inspires.
• Ideally, you’ve built your own audience or showcased your skills through a personal account.

• Be part of a mission-driven company revolutionizing the way people start their day.
• Competitive salary with performance-based incentives.
• Equity opportunities in a rapidly growing brand.
• Flexible, remote work environment.
• A passionate and innovative team that values creativity and collaboration.
• Ready to help us fuel the future of coffee? Apply now and let’s build something extraordinary together.